Del-York Medi is a full-scale media,marketing and communications company
About the job
- The primary goal of a copywriter will be to write persuasive and engaging text that will capture the attention of our target audience.
Responsibilities
- Write clear, concise, and compelling copy for various marketing materials, including advertisements, websites, social media posts, email campaigns, product descriptions, brochures, and more.
- Conduct research to understand the target audience's needs, preferences, and behaviors to tailor the messaging appropriately.
- Ensure that all written content aligns with the brand's tone, voice, and messaging guidelines.
- Generate creative and innovative ideas for marketing campaigns and advertising materials, often in collaboration with a creative team or art director.
- For digital content, optimize copy for search engines (SEO) to improve organic search rankings and drive traffic to the website.
- Review and edit your own work and the work of others to ensure accuracy, grammar, spelling, and consistency.
- Be able to adapt writing style and tone to suit different channels and mediums, whether it's a formal press release, a catchy social media post, or a product description.
- Collaborate with marketing and advertising teams to develop and execute content strategies that align with overall campaign objectives.
- Stay up-to-date with industry trends and best practices in copywriting and marketing to ensure that your work remains current and competitive.
Qualifications
- Bachelor's degree or equivalent experience in Advertising
- 2+ years' of copywriting experience
- Excellent written and verbal communication skills
- Highly organized with excellent attention to detail
Method of Application
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