Great Brands Nigeria Ltd. is a World-Class, People Orientated, Performance Driven, Sales and Distribution Company. We are the leading consumer goods distribution company in Nigeria with over 35 years’ of experience of Nigeria and the region. Partnership model: We aim to achieve dominant market leadership positions for premier FMCG producers by combining quality production and brand value with expert distribution
Job Summary
- We are seeking a Copywriter to craft compelling narratives that align with our aspirational identity and resonate with diverse audiences.
- The ideal candidate will leverage creativity, research, and collaboration to drive engagement across digital, print, and experiential platforms.
Responsibilities
Content Creation:
- Develop engaging, brand-aligned copy for campaigns, social media, product descriptions, email marketing, and event collateral.
- Adapt tone and style to suit platforms (e.g., Instagram, LinkedIn, print ads) and target audiences (e.g. premium consumers, HORECA partners).
- Collaborate with designers and marketing teams to ensure cohesive visual-textual alignment.
Research & Strategy:
- Conduct audience and industry research to refine messaging, including competitor analysis and trend monitoring.
- Brainstorm concepts for campaigns (e.g., product launches, seasonal promotions) with cross-functional teams.
Collaboration:
- Partner with internal stakeholders (Digital & Sales) to align messaging across channels.
- Present concepts and revisions to leadership for approval.
Requirements
- Education: Bachelor’s degree in English, Marketing, Communications, or related field.
- Experience: 3-5 years in copywriting, preferably in FMCG, beverages, or luxury goods.
- Skills:
- Writing & Editing: Proven ability to craft persuasive, error-free copy.
- Collaboration: Strong teamwork and adaptability in fast-paced environments.
- Brand Alignment: Understanding of premium brand positioning and messaging.
Method of Application
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