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Brand Manager at Detail and Avedia Consulting

Detail and Avedia ConsultingLagos, Nigeria Digital Marketing
Full Time
Detail and Avedia is an Integrated Solution Consulting agency on a mission to develop incremental value for our clients through our unrestricted view of the African business environment - in verifiable ways

About the job

  • Detail and Avedia, a retail and media consulting firm, seeks a creative individual to join its media team as a Brand Manager.
  • As brand manager you will broadly be responsible for managing all aspects of brands on your portfolio and ensuring those brands remain recognisable, up to date and exciting to customers

Responsibilities

  • Identify research needs, execute research studies and projects, and analyze research in order to identify opportunities
  • Stay current on market trends and competitive activity
  • Establish and maintain brand budgets
  • Define and manage the brand communication strategy using a variety of media
  • Own the development and messaging of the brand narrative
  • Create, execute, and manage marketing programs and campaigns
  • Translate brand elements into plans and go to market strategies
  • Manage brand client relationships
  • Manage campaigns and report on campaign performance of brands managed
  • Vetting all output materials of brands on your portfolio.

Qualifications

  • At least 3 years of experience in brand management, brand marketing, or marketing management
  • Proven ability to develop brand and marketing strategies and communicate recommendations to executives
  • Experience in identifying target audiences and devising effective campaigns
  • Excellent understanding of the full marketing mix
  • Creativity and an ability to produce innovative and original ideas
  • Data-driven thinking and an affinity for numbers
  • Outstanding communication skills
  • Up-to-date with latest trends and marketing best practices
  • Degree in marketing or a related field

Method of Application

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