Ceesolar is an indigenous company located in Jabi, Abuja. We specialize in four major business segments which are: Construction of Mini-grid, Commercial and Industrial Solar, Advisory and Consultancy Services & Energy systems deployment.
Description
- We are seeking a talented and creative individual to join our team as a Branding/ Communications Specialist. In this role, the candidate will play a crucial part in shaping and conveying CEESOLAR’s brand image and messaging through various communication channels.
Responsibilities
Brand Strategy & Campaigns:
- Develop and implement cohesive branding and communication strategies aligned with CEESOLAR's mission and values.
- Lead brand positioning initiatives, ensuring CEESOLAR is recognized as a market leader.
- Manage and optimize CEESOLAR's online visibility, digital presence, and social media reputation.
- Execute online and offline marketing projects, email campaigns, and advertising strategies.
- Identify market trends and growth opportunities, developing strategies to drive awareness and sales.
Content Creation & Media Management:
- Craft engaging content for websites, social media, blogs, and email campaigns that maintains brand tone and consistency.
- Oversee the creation of visually appealing materials like graphics, brochures, and advertisements.
- Manage media relations, respond to inquiries, and arrange interviews, press releases, and newsletters.
- Coordinate the production of company events, product launches, and marketing collateral.
- Create compelling documentaries to showcase CEESOLAR’s initiatives and impact.
Stakeholder Engagement & Cross-functional Collaboration:
- Build and maintain relationships with customers, partners, and vendors to enhance brand credibility.
- Collaborate with cross-functional teams to align brand messaging with CEESOLAR’s overall marketing strategy.
- Oversee website updates and social media content to ensure consistent messaging across all platforms.
- Maintain comprehensive records of campaigns, communications, and client interactions.
Performance Analysis & Reporting:
- Monitor and evaluate the effectiveness of campaigns, adjusting strategies as needed.
- Prepare reports and presentations for senior management on brand performance and the success of key initiatives.
Brand Standards & Documentation:
- Uphold brand guidelines and standards in all communications.
- Document processes and procedures related to branding and communications to ensure consistency.
Qualifications
- Bachelor's Degree in Communications, Marketing, or a related field.
- Minimum of three years of experience in branding and communications, preferably within the renewable energy sector.
- Proficiency in graphic design tools such as Adobe Creative Suite.
- Strong written, verbal, and project management skills.
- Knowledge of SEO, website management, marketing automation, and analytics.
- Photography skills are an advantage.
Method of Application
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