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Branding & Partnership Officer at Buildbay

BuildbayLagos, Nigeria Digital Marketing
Full Time
We are a Customer-Centric RealTech Company providing Affordable and Flexible Real Estate Plans to Nigeria and the rest of Africa.We believe limits are social-constructs. Constructs that have extended to the Real Estate Industry over the years and have widened the gap between the average person with purchasing power and their ability to own a land.

JOB SUMMARY:

  • This role responsibilities include analyzing consumer insights, crafting plans for our creative team and developing guidelines to promote our company across various channels and drive sales.

JOB RESPONSIBILITIES

  • Conduct competitive research to identify our strengths and weaknesses
  • Design promotional campaigns for new products and markets
  • Develop our social media strategy
  • Identifying potential partnership opportunities and collaboration areas
  • Conducting market research and competitor analysis for partnerships
  • Negotiating partnership agreements and contracts
  • Managing and nurturing partner relationships
  • Assess the performance of our advertising campaigns and events
  • Analyze market trends and identify new opportunities and challenges
  • Create guidelines that define our company’s voice both online and offline (including terminology and slogans)
  • Brief our creative team about marketing projects they’ll be working on (for example ebooks, email campaigns and advertising banners)
  • Gather feedback from sales and analyze consumer behavior to define our company’s positioning
  • Briefing and collaborating with creative teams.
  • Leading ideation and brainstorming sessions.
  • Generate leads and build relationships planning and organizing daily work
  • Develop and implement territory action plan through comprehensive data analysis, and adjust sales techniques based on interactions and results in the field
  • Identifying customer preferences to determine new and fast selling products at different location
  • Finding leads and conducting the necessary follow-up to meet sales quotas.
  • Communicate with customers to understand their requirements and need
  • Offer solutions based on clients needs and capabilities
  • Other tasks as may be assigned

KEY PERFORMANCE INDICATORS

  • Conversion Rate
  • Brand awareness growth rate
  • Return on investment (ROI)
  • Sales Revenue
  • Sales Growth Rate
  • Net promoter score
  • Customer Lifetime Value
  • Cost per lead
  • Cost per conversion
  • Bounce rate
  • Followers growth rate

COMPETENCE REQUIREMENTS

  • Experience working stakeholders to find win-win solutions
  • Experienced/Skilled in Sales Partnership
  • Ability to communicate, present and influence credibly and effectively at all levels of the organization
  • Excellent knowledge of digital marketing
  • Excellent project management skills
  • Great presentation skills
  • Proficient with MS Office
  • Comfortable with handling data
  • Detail-oriented with a strong work ethic
  • Computer proficiency is critical.
  • An outgoing individual is an excellent fit for this opportunity.
  • Experience with SEO
  • Strong research skills
  • Experience working collaboratively with a creative department to conceive, create, and deliver outstanding creative communications products
  • Creative thinker with an innovative approach to problem-solving.
  • Ability to be flexible to handle multiple priorities.

QUALIFICATIONS & SPECIFICATION

  • Bachelor’s Degree in Business Administration, Mass Communication, Marketing or related fields
  • Prior experience in brand strategy, brand management, or marketing roles is preferred

Method of Application

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