Guangzhou Automobile Group Co., Ltd (GAC MOTOR) is a Chinese automobile maker headquartered in Guangzhou in China. GAC MOTOR represents insisting on pursuing scientific development, enhancing the core competition, and achieving the sustainable development. Since its establishment, the Trumpchi has been technologically on par with other global brands and developed based on top-notch European performance. GAC Motor not only has relationships with the global top ten automobile parts suppliers, but have also internalized Europe s advanced chassis and powertrain technology. Especially in the safety performance, GAC MOTOR’s entire models got the 5 stars award in the C-NCAP test and beyond most of famous brands. Accordingly, GAC MOTOR is foremost in passive safety area. Designed in Italy, built in world manufacture China, with its C-Class chassis and equipment, B-Class value and quality, and A-Class price, the Trumpchi will be extremely competitive in the global market. With the global strategy of "Prudent action, holistic plan, steady growth, major breakthroughs," GAC plans to establish distribution networks in 18 countries in 2014, covering each continent, and extend further to neighboring markets. In the Middle East, GAC MOTOR plans to establish networks in Kuwait, Saudi Arabia, and United Arab Emirates etc.; as well as in Russia and Ukraine of Eastern Europe; Chile, Peru, Colombia, Brazil and Argentina of South America; Algeria and Nigeria of Africa; and in the Southeast Asia and Central Asia are Thailand, Burma, and Cambodia etc.
Job Summary:
- We are seeking a highly skilled and creative Digital Marketer to develop, implement, track, and optimize our digital marketing campaigns across all online platforms. The ideal candidate will be responsible for managing our online presence, engaging with influencers, driving brand visibility, and maximising ROI through social media, SEO, and sponsored ads.
Key Responsibilities:
- Develop and execute digital marketing strategies to drive brand awareness, engagement, and conversions across key platforms including Instagram, YouTube, X (Twitter), Facebook, and TikTok.
- Manage end-to-end influencer engagement, including identifying, onboarding, and maintaining strong relationships with influencers to boost brand visibility and reach.
- Oversee website management and ensure continuous improvement in SEO to optimize traffic, rankings, and user experience.
- Plan, create, and manage paid advertising campaigns across social media platforms to achieve performance marketing objectives such as lead generation, brand growth, and sales.
- Monitor, analyse, and report on campaign performance using analytics tools, ensuring strategies are data-driven and optimised for results.
- Collaborate with cross-functional teams (content, design, sales, product) to align marketing activities with business goals.
- Stay updated with digital trends, algorithm changes, and emerging tools/technologies to keep the brand competitive in the digital space.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- Proven experience (2–4 years) in digital marketing or social media marketing.
- Hands-on experience with social media management tools, SEO tools (e.g., Google Analytics, SEMrush, Ahrefs), and ad platforms (Meta Ads Manager, Google Ads, TikTok Ads).
- Strong knowledge of influencer marketing and experience in managing influencers partnerships.
- Excellent understanding of social media algorithms, trends, and best practices across IG, YouTube, X, FB, and TikTok.
- Creative mindset with the ability to design and implement innovative campaigns.
- Strong analytical, communication, and project management skills.
- Ability to work independently and in a team, with keen attention to detail and results orientation.
Method of Application
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