GDC is one of Nigeria’s leading cinema developers and operators of multiplex cinemas in Nigeria. GDC is part of the Genesis Group, a Nigerian based conglomerate established in 1991 with its key focus on hospitality. The Genesis Deluxe brand and company was launched onto the Nigeria market in 2008 in Lagos. Since then, Genesis Deluxe Cinemas has grown to 3 cinemas with 15 screens and over 2000 seats. By the month of December 2011, the company had served over 5 million customers. Genesis Deluxe Cinemas has cinemas located in Lagos, Port Harcourt and Vibrant Enugu. Our strategy to continue to grow in all major cities of the country will have us opening in more locations in 2013. We are a major brand in the strategic Lagos market, with our current Lekki location situated at the most popular shopping mall in the country, with over 800 parking spaces, housing some of the most prestigious Nigerian and international retail brands. Genesis Deluxe Cinemas Lagos was the first cinema in West Africa to show a 3D movie (Green Hornet) in February 2011. Through a growing range of innovative and differentially priced offers, varying experiential benefits and the latest technology, Games Zones, Film Café, Genesis Deluxe Cinema is able to provide the leading cinema experience in Nigeria.
About the Role
- We are seeking a highly creative, results-driven Digital Marketing Executive to join our growing team.
- The ideal candidate will be responsible for developing, implementing, tracking, and optimizing digital marketing campaigns across various digital channels to drive brand awareness, customer engagement, and business growth.
Key Responsibilities
- Develop and execute effective digital marketing strategies across social media, email, SEO/SEM, and paid advertising channels.
- Manage the company’s online presence and ensure brand consistency across platforms.
- Plan, create, and publish engaging content (graphics, videos, blog posts).
- Monitor, analyze, and report on digital campaign performance using analytics tools.
- Drive lead generation efforts and optimize conversion funnels.
- Conduct market research to identify trends, audiences, and growth opportunities.
- Collaborate with internal teams to enhance marketing initiatives and campaigns.
- Manage and optimize company website content and structure.
Requirements
- Bachelor’s degree in Marketing, Communications, or related field.
- Proven experience (2–4 years) in digital marketing, preferably in a fast-paced environment.
- Strong understanding of SEO, SEM, Google Analytics, Meta Ads, and email marketing tools.
- Demonstrated ability to create compelling content and manage social media platforms.
- Excellent communication, analytical, and project management skills.
- Ability to work independently and meet deadlines.
Preferred Skills:
- Experience with Canva, Adobe Creative Suite, or video editing tools.
- Knowledge of CRM systems and marketing automation tools.
- Certifications in digital marketing (Google, HubSpot, Meta, etc.) are an added advantage.
Why Join Us?
- Salary: N170,000 - N350,000 / month.
- Competitive salary and benefits
- Opportunity for growth and career development
- Dynamic and supportive work environment
- Exposure to exciting digital projects across diverse industries
Method of Application
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