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Digital Marketing Specialist at MyMedicalBank

MyMedicalBankLagos, Nigeria Digital Marketing
Full Time
MyMedicalBank is a cloud-based application designed for storing and retrieving essential health information of patients and non-patients and the outcomes of hospitalisation combined with a directory of registered doctors and health facilities in Nigeria.

  • We are seeking an experienced Digital Marketing Specialist to plan, execute, and optimize data-driven digital marketing campaigns aimed at user acquisition, lead generation, and brand growth
  • The ideal candidate is results-oriented, comfortable working with analytics, funnels, and paid media, and can demonstrate measurable growth outcomes from past campaigns.

Skills & Experience Required

  • Strong experience in digital marketing execution and optimization.
  • Hands-on experience with Google Ads, Meta Ads Manager, and Google Analytics 
  • Proven ability to track, analyze, and optimize performance metrics.
  • Experience creating and managing automated funnels and retargeting campaigns.
  • Strong copywriting skills for ads, landing pages, and automated messages.
  • Experience using CRM tools such as Zoho, HubSpot, or similar
  • Prior experience marketing healthcare, healthtech, fintech, or regulated services.
  • Experience driving mobile app installs and engagement.
  • Proven case studies with measurable ROI.
  • Experience working with lean teams or startups

Method of Application

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