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SEO Content Creator at Wemy Industries Limited

Wemy Industries LimitedLagos, Nigeria Technical Writing
Full Time
Founded with the main objective of manufacturing superior quality hygiene products, Wemy Industries Limited is the foremost indigenous and pioneer manufacturer of baby diaper in Nigeria. Incorporated as a Private Liability Company on October 25, 1978 under the Companies Decree 1968, Wemy Industries Limited is situated at Alapere-Ketu, Lagos where it owns an ultra-modern manufacturing complex. Our brands are Dr Browns and Nightingale which comprises Baby care, Feminine care and Adult care. We have grown from a mono product company to a company that manufactures and trades over 15 product lines with coverage in the entire federation of Nigeria. With over 35 years of existence, we are a diverse team of committed professionals from many backgrounds with a shared desire to satisfy our consumers. We are a people positioned to provide the necessities for a better life, by putting hygiene alongside convenience and making sure that good health comes to you naturally. Wemy currently have over 60 distributors Nationwide along with 10 depots.

Job Summary

  • We are seeking a results-driven SEO Content Creator to develop high-quality, search-optimized content that drives organic traffic and establishes our authority in the HRTech space.
  • The ideal candidate will have strong experience in B2B SaaS content creation, a deep understanding of SEO best practices, and an interest in HR, recruitment, and workplace trends.

Key Responsibilities

  • Conduct keyword research to identify high-impact opportunities for content creation
  • Collaborate with the marketing and product teams to align content with business goals
  • Write, edit, and optimize long-form blog posts, landing pages, whitepapers, email copy, and case studies
  • Produce SEO-friendly web content that educates HR professionals and recruiters on hiring best practices, DEI, ATS usage, payroll, etc.
  • Implement on-page SEO strategies (headings, internal linking, meta descriptions, schema, etc.)
  • Monitor performance using tools like Google Analytics, Ahrefs, or SEMrush
  • Update and repurpose existing content to ensure it remains current, accurate, and relevant
  • Work closely with design, sales, and product teams to ensure content consistency and alignment with our brand voice
  • Stay updated on trends in HRTech, SaaS marketing, and Google's algorithm changes

Requirements

  • Bachelor’s degree in Marketing, Communications, HR, or a related field
  • 2+ years of experience in SEO content creation, preferably in a B2B SaaS or HRTech environment
  • Strong writing, editing, and storytelling skills
  • Proficient with SEO tools like Ahrefs, SEMrush, SurferSEO, or Clearscope
  • Solid understanding of recruitment lifecycle, HR practices, and SaaS marketing funnels
  • Familiarity with CMS platforms (e.g., WordPress, Webflow) and basic HTML is a plus
  • Experience with AI content tools (e.g., Jasper, ChatGPT) is a bonus.

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