PressOne Africa is an early-stage startup helping entrepreneurs retain their customers, through a centralised voice communication platform. We are on a mission to help entrepreneurs across Africa build more customer-centric businesses.
- In this dynamic role, you'll take the lead in boosting our organic search presence, driving more qualified leads to PressOne Africa. We're seeking a results-driven SEO Specialist passionate about search engine algorithms and making our website shine on search results pages.
To Carry Out Your Role...
- Conduct in-depth keyword research to target the most relevant search terms.
- Optimize our website (content, structure, technical aspects) for search engines.
- Strategically build high-quality links to our website to enhance authority.
- Collaborate with content creators on SEO-optimized content.
- Analyse SEO performance data and suggest continuous improvements.
The Ideal Candidate
- A savvy SEO strategist with a proven track record of success (minimum 4 years of experience in SEO).
- You're on top of the latest SEO trends and techniques.
- Data analysis is your superpower!
- You're a quick learner, and can pick up any SEO tool.
- You have excellent written and verbal communication skills.
Your Key Responsibilities
- Keyword Research & Analysis: Identify high-value keywords and phrases to target our ideal customers.
- On-Page Optimisation: Fine-tune website content, titles tags, meta descriptions, and technical factors to boost search rankings.
- Off-Page Optimisation: Proactively build high-quality backlinks from relevant websites.
- Data-Driven Recommendations: Analyse SEO metrics, providing insights and regular reports to drive continuous improvement.
- Strategic Collaboration: Partner with content and development teams to ensure SEO best practices are integrated throughout our website.
Requirements
What You Should Have
- Bachelor's degree in Marketing, or a related field (preferred).
- 4+ years of proven experience successfully implementing SEO strategies.
- Strong analytical and problem-solving skills.
- Self-motivated and detail-oriented with an insatiable curiosity about all things SEO.
Method of Application
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