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Job Summary
- Our Client is seeking a Social Media Manager that will be responsible for developing, implementing, and managing social media strategies across key digital platforms.
- This role ensures strong brand visibility, audience growth, community engagement, curating compelling storytelling and consistent messaging through high-quality content.
Responsibilities
Social Media Strategy & Planning:
- Develop and execute comprehensive social media strategies aligned with business goals.
- Plan monthly content calendars across all platforms.
- Identify platform trends, audience behaviour, and growth opportunities
Content Creation & Management:
- Create, curate, and publish compelling content (copy, images, videos).
- Oversee design elements, ensuring brand consistency.
- Manage short-form video content (Reels, TikTok-style, YouTube Shorts)
Platform Management:
- Manage day-to-day activity on Instagram, Facebook, LinkedIn, X (Twitter), TikTok, and YouTube.
- Ensure consistent posting schedules.
- Monitor conversations, trends, and competitor activities.
Community Engagement:
- Respond to comments and messages promptly.
- Build community through engagement, storytelling, and content interaction.
- Manage brand reputation and escalate sensitive issues
Campaign & Project Execution:
- Support digital marketing campaigns, product launches, and brand events.
- Collaborate with cross-functional teams (marketing, design, events).
- Manage influencer partnerships and social collaborations. Job Title Social Media Manager
Analytics & Reporting:
- Track key performance metrics such as reach, engagement, growth, and conversions.
- Prepare weekly and monthly analytics reports.
- Recommend optimizations based on insight
Social Media Advertising:
- Manage paid social campaigns (Meta Ads, LinkedIn Ads, etc.).
- Track ROI and performance of ads.
The Ideal Candidate
- Bachelor’s degree in Marketing,
- Communications, Media, or a related field (preferred).
- Proven portfolio or social media pages managed.
- Experience managing brands, thought-leaders, or NGOs is a plus.
- 3–5 years of experience in social media management or digital marketing.
- Strong understanding of platform algorithms and best practices.
- Skilled in content writing, storytelling, and visual branding.
- Proficient with tools like Canva, Adobe Suite, CapCut, Buffer, Hootsuite, or Later.
- Experience analyzing metrics using insights tools.
- Knowledge of paid ads is a strong advantage
Soft Skills
- Creative and innovative thinker.
- Strong communication and writing abilities.
- Highly organized with excellent attention to detail.
- Data-driven decision-maker.
- Ability to multitask and work under tight deadlines.
- Strong sense of ownership and accountability
Method of Application
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