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Social Media & Sales Associate (E-commerce & Retail) at The Garment Factory

The Garment FactoryAbuja, Nigeria Digital Marketing
Full Time
The Garment Factory is driven by a desire to create special pieces for that exceptional woman who loves life and insists on looking spectacular while navigating her way through its unexpected demands. Our philosophy is to create clothes that make you feel bold and beautiful without sacrificing ease of life and comfort.

Role Overview

  • The Social Media & Sales Associate is responsible for driving online visibility, engagement, and revenue growth through strategic social media management and direct digital sales conversion.
  • This role is heavily focused on e-commerce performance, customer engagement, and measurable sales outcomes.
  • The position is hybrid, combining remote content management and digital engagement with periodic in-store presence for content creation and customer interaction.

Key Responsibilities
Social Media Management:

  • Develop and execute social media content strategies aligned with brand goals
  • Create, schedule, and publish engaging content across Instagram and other platforms
  • Manage direct messages, comments, and customer inquiries professionally and promptly
  • Support campaign launches, product drops, and promotional activities
  • Track engagement, growth, and conversion metrics
  • Collaborate with production and retail teams to showcase products effectively.

Digital Sales & Conversion:

  • Convert social media inquiries into confirmed sales
  • Follow up on leads and abandoned carts
  • Upsell and recommend additional products to increase order value
  • Manage online order processing and ensure smooth customer experience
  • Maintain clear documentation of conversations, quotes, invoices, and payment confirmations
  • Support customer retention through proactive communication.

Performance Expectations:

  • Achieve monthly online sales targets
  • Increase engagement-to-sales conversion rate
  • Drive growth in online community and customer base
  • Maintain consistent brand tone and visual identity
  • Demonstrate initiative in revenue generation.

Work Structure:

  • Hybrid work model (remote content creation and digital sales management with required in-store presence as needed)
  • Flexibility required during campaign launches, peak sales periods, and promotional events.

Compensation Structure

  • Competitive base compensation
  • Sales commission on successfully initiated and closed sales
  • Commission on upsell transactions
  • Performance-based bonuses tied to revenue targets and campaign success
  • Commission and bonuses are subject to verification and company policy

Method of Application

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