Located in the most populous country in the most diverse continent, we have come to realise that conventional financial institutions are handicapped in creating sustainable value for the present generation and the next.
Job Description
- The Brand & Communications Associate will support the agribusiness arm of CapitalSage Holdings by developing and executing communication strategies that strengthen the brand’s presence across digital and traditional channels.
- The role is responsible for showcasing the agribusiness value chain from sourcing to processing to market delivery, while creating compelling content that highlights impact, innovation, and sustainability.
- This position requires creativity, strong digital instincts, excellent storytelling skills, and the ability to translate technical agribusiness processes into accessible, engaging brand narratives.
Key Responsibilities
Social Media Management:
- Manage daily operations of all agribusiness-related social media accounts.
- Develop and execute monthly content calendars focused on agribusiness operations, products, milestones, and community impact.
- Respond to audience inquiries, comments, and conversations professionally and promptly.
- Ensure brand voice, tone, and visual consistency across all channels.
Brand Strategy & Integrated Communications:
- Produce engaging agribusiness content: captions, articles, product/commodity explainers, process breakdowns, field stories, sustainability highlights, and behind-the-scenes operations.
- Capture field activities, factory operations, farmer success stories, and organizational achievements.
- Support campaign ideation and implementation for brand-building, product launches, and impact-driven initiatives.Work with internal teams to ensure cohesive brand execution across digital, PR, events, and stakeholder engagements.
Analytics & Performance Tracking:
- Track and report key metrics: engagement, impressions, reach, follower growth, and conversions.
- Monitor industry trends within agriculture, commodities, and food value chains to inform content direction.
Brand Reputation & Stakeholder Perception:
- Monitor online and offline conversations related to the agribusiness arm.
- Identify perception risks early and escalate as required.
- Ensure a consistent, positive brand image across all customer, farmer, and partner touchpoints.
Internal Collaboration & Field Support:
- Work closely with operations, procurement, sustainability, HR, and strategy teams to gather stories and updates.
- Support internal communication activities (announcements, events, impact reports, employee features).
- Provide communication support for field activities, factory events, partner visits, and CSR engagements.
Required Skills & Competencies
- Bachelor's Degree in Communications, Marketing, Mass Media, PR, Agriculture Communication, or related field
- 1–3 years’ experience in brand communications, digital media, marketing, or PR
- Experience working in agribusiness, commodities, sustainability, or manufacturing is an added advantage
- Good communication, presentation, and interpersonal skills
- Video editing skills (CapCut or similar tools)
- Analytics interpretation (Meta Insights, LinkedIn Analytics, Google Analytics)
- Understanding of digital communication best practices.
- Proactive, adaptable, and comfortable in a fast-paced environment
Benefits
Industry Standard.
Method of Application
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