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Brand Influencer / Social Media Specialist (Furniture Company) at Marsand Bespoke Joinery Limited

Marsand Bespoke Joinery LimitedLagos, Nigeria Digital Marketing
Full Time
Marsand Bespoke Joinery Limited is a Bespoke furniture company that specialises on ready made to fit into measured kitchens and wardrobes.

Summary

  • The Brand Influencer / Social Media Specialist is responsible for building brand awareness, driving engagement, and increasing sales through strategic social media content and influencer-led marketing.
  • This role combines content creation, community management, and digital marketing to showcase the company’s furniture products across multiple platforms.

Key Responsibilities

  • Develop and execute a social media strategy aligned with the furniture brand’s identity and sales goals
  • Create high-quality content (photos, videos, reels, stories) showcasing furniture products, styling, and installations
  • Act as a brand ambassador, promoting products authentically across personal and company social media platforms
  • Collaborate with internal teams to plan campaigns, product launches, and promotions
  • Research and manage partnerships with external influencers, designers, and lifestyle creators
  • Engage with followers by responding to comments, messages, and inquiries
  • Track social media performance metrics and provide regular reports on engagement, reach, and conversions
  • Stay up to date with social media trends, platform updates, and interior design trends.

Requirements and Qualifications

  • Proven experience as a social media specialist, brand influencer, or content creator
  • Strong understanding of platforms such as Instagram, TikTok, Facebook, Pinterest, and YouTube
  • Passion for furniture, interior design, and home décor
  • Ability to create visually appealing, on-brand content
  • Experience with social media analytics and content scheduling tools
  • Basic knowledge of digital marketing and paid social advertising is an advantage

Skills and Competencies:

  • Creative storytelling and visual branding skills
  • Strong communication and presentation abilities
  • Excellent planning and time-management skills
  • Ability to work independently and meet deadlines
  • Strong eye for detail and aesthetics.

Method of Application

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