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Brand Manager at Harvesters International

Harvesters InternationalLagos, Nigeria Digital Marketing
Full Time

On the 13th of December, 2003, the world saw the birth of the great change agent – The Harvesters dream; a divine vision, given to Pastor Bolaji Idowu, started off with just a handful of people.

Over the years, proving that with faith, determination, focus and the right team, anything is possible, what started with just a roomful of people has grown to be the most desirable place of worship in Lagos, with worship centres on the mainland and island, drawing in thousands of people at 5 amazing services

  • The Brand Manager is instrumental in shaping and communicating the church's identity.
  • Through strategic brand management, this role effectively conveys the church's message, fostering strong relationships and implementing innovative campaigns. With a focus on digital marketing strategies, the Brand Manager ensures consistent, impactful communication across all channels.
  • From overseeing the website to coordinating promotional materials, this position plays a key role in maintaining brand consistency and engaging the community while aligning strategies with organisational goals and report directly to the Head of Strategy and Communication.

Job Responsibilities:

  • Effectively convey the church's brand message through excellent written and verbal communication to the target audience and partners.
  • Foster strong relationships with church groups, partners, and counterparts in ministry for effective promotion of the church's brand.
  • Utilise analytical skills to analyse trends and audience feedback, making informed decisions on branding and outreach strategy.
  • Develop unique and innovative ideas for the church's branding and outreach campaigns.
  • Implement digital marketing strategies, including social media marketing, content marketing, SEO, and email marketing.
  • Collaborate effectively with internal and external stakeholders for successful branding and outreach campaigns.
  • Provide objective leadership to multidisciplinary teams, creating impactful communication elements for advertising and PR campaigns.
  • Implement internal communication strategies to inform staff, volunteers, and members about events, updates, and organisational goals.
  • Uphold and promote the church's brand identity, ensuring consistent messaging across all communication channels.
  • Oversee the church website, promotional materials, and advertising efforts, ensuring alignment with brand guidelines and reaching the target audience effectively.

Qualification/Requirements:

  • HND/Bachelor’s or masters in communications, marketing, or a related field
  • Minimum of 10-15 years of relevant work experience as brand manager in top organization, faith-based / Church or NGO.
  • Strong understanding of leading PR and media companies, with strong connections and knowledge of industry procedures.
  • Experience in personal platforms, publishing, and/or public speaking engagements preferred.
  • Exceptional communication, networking, and relationship-building skills.
  • Passion for and understanding of the church's mission and values.

Method of Application

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Job Overview

  • Published on: 15 November, 2023
  • Employment Status: Full Time
  • Field: Digital Marketing
  • Work Mode: Onsite
  • Job Location: Lagos, Nigeria
  • Qualification: BSc
  • Experience: 10 to 15 years
  • Salary:
  • Skills:
  • Application Deadline: Not specified
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