The Creative/Graphics Designer will be responsible for conceptualizing and executing compelling visual designs that reflect the brand’s identity, attract target customers, and enhance brand positioning across retail stores, e-commerce platforms, and digital marketing channels.
Key Responsibilities
Develop and maintain consistent brand aesthetics across all creative assets (print, digital, and in-store).
Ensure visual guidelines are adhered to across campaigns, packaging, and promotional materials.
Design engaging creatives for social media platforms (Instagram, TikTok, Facebook, X, Pinterest).
Develop website and e-commerce banners, lookbooks, and product showcase visuals.
Support digital marketing campaigns (email designs, paid ad creatives, influencer collaborations).
Create store signage, window display concepts, posters, brochures, flyers, and catalogues.
Design promotional and seasonal campaign visuals for in-store experiences.
Edit and retouch product/lifestyle photos for catalogues and digital platforms.
Support video and motion graphic needs for campaigns and reels.
Work closely with marketing, operations, and e-commerce teams to translate business needs into creative concepts.
Contribute to brainstorming sessions and idea development for seasonal campaigns and launches.
Key Requirements
Bachelor’s Degree in Graphic Design, Fine Arts, Visual Communication, or related field.
Atleast 4 years of proven experience as a Graphic/Creative Designer
Experience in the fashion, retail, or lifestyle industries will be an added advantage
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) is key.
Photography/photo-editing and basic video editing skills (Premiere Pro/Final Cut Pro) and motion graphics.
Skilled in Figma/Canva for quick design execution.
Familiarity with e-commerce platforms and social media content design best practices.
Strong creative flair with attention to detail and aesthetics.
Ability to translate abstract ideas into visually appealing outputs.
Good time management and ability to handle multiple design projects simultaneously.
