The IDMANN Institute provides tertiary education. The Institute operates two colleges and one school-the College of General Studies, the College of Lifelong Learning, and the School of Technical Sciences.The School of Technical Sciences awards diplomas and degrees in support of the specialized training programs offered, while the Colleges only award Associate’s Degrees (equivalent to an advanced Diploma) and Certificates of Completion respectively.The College of General Studies provides basic training in a variety of courses to enable matriculation into the School of Technical Sciences. The courses are intended to "provide a durable, discernible and differentiating set of core competencies & professional values shared by all graduates of IDMANN Institute irrespective of vocation or field of specialization”. Every student who intends to graduate from any of the School of Technical Science must complete the Associate Training Program in the College of General Studies, or demonstrate sufficient proficiency to secure a waiver in pertinent courses.The College of Lifelong Learning provides training for external students of all ages (including retirees and mid-career professionals) seeking personal or professional development in a variety of subject areas. These courses are typically not geared toward degrees or diplomas but instead proficiency tests that lead to a Certificate of Completion.The Institute is headed by the Provost (who oversees the entire Institute) and is supported by a Dean of Technical Sciences and the Masters of the Colleges. The Institute is located in Umuahia. A significant majority of the courses are offered as online learning opportunities.
Job Summary
- IDMANN Institute is seeking a strategic and data-driven Digital Marketing Analyst to plan, execute, and analyze digital marketing campaigns.
- The ideal candidate will be responsible for improving online visibility, generating leads, and optimizing marketing performance across digital channels.
Key Responsibilities
- Develop and implement digital marketing strategies
- Analyze campaign performance and generate insights/reports
- Manage online campaigns (social media, email, ads, etc.)
- Track website traffic, engagement, and conversion metrics
- Optimize campaigns for better reach and ROI
- Conduct market and competitor analysis
- Collaborate with content creators and designers
- Recommend improvements based on data and trends
Requirements & Qualifications
- Candidates should possess an OND / HND / Bachelor’s Degree in: Marketing, Mass Communication, Business Administration, Digital Media, Or related field
- 1–3 years experience in digital marketing or analytics
- Strong understanding of digital marketing channels and tools
- Basic knowledge of analytics tools (e.g., Google Analytics)
- Good data interpretation and reporting skills
- Strong communication and problem-solving abilities
Added Advantage:
- Experience with paid advertising (Facebook Ads, Google Ads)
- SEO/SEM knowledge
- Content marketing experience
- Basic graphic design or video editing skills
Method of Application
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