Proven methodology, profound impact, and sustainable results. These are the component that makes our company unique. At Fadac Resources we provide businesses with human capital solutions that can help improve oral performance while reducing employment practice risk. We can assist organization no matter how large or small to establish , outsource and trouble shoot any human resources functions/ challenges . Our believe is that people are the greatest asset in the organization regardless of the business size, industry and market share. We provide the best professionals backed with solid years of experience and knowledge, and their job is to integrate solutions for your business needs.
Job Summary
- The Digital Marketing Executive will be responsible for planning, executing, and optimizing digital marketing campaigns that directly impact revenue growth.
- This is a hands-on role for someone with strong technical marketing skills, proven experience in digital lead generation, and a track record of managing high-performing online campaigns.
Job Responsibilities
- Develop and implement data-driven digital marketing strategies aligned with company goals.
- Manage paid media campaigns (Google Ads, LinkedIn Ads, Meta Ads) ensuring strong ROI.
- Execute SEO/SEM strategies to increase organic visibility and lead generation.
- Conduct A/B testing for campaigns, creatives, and landing pages.
- Design and execute demand-generation campaigns targeting SMEs, mid-market, and enterprise clients.
- Build and optimize marketing funnels (awareness → consideration → conversion).
- Work closely with Sales/Business Development teams to align leads with sales targets.
- Create engaging content for blogs, social media, newsletters, and campaigns.
- Manage social media platforms (LinkedIn, Twitter, Instagram, Facebook) with growth-focused strategies.
- Support development of marketing collateral (brochures, infographics, videos, demos).
- Track and report KPIs: CTR, CPC, conversion rates, ROAS, CAC, and LTV.
- Use Google Analytics, CRM, and dashboards to monitor/optimize performance.
- Deliver weekly/monthly performance reports to management.
- Plan and execute webinars, product demos, and online/physical events.
- Collaborate with HR associations, business networks, and industry partners for visibility.
- Drive customer communication campaigns (updates, retention, surveys).
Job Requirements
- Bachelor’s Degree in Marketing, Communications, Business, or related field.
- 3 – 5 years’ hands-on digital marketing experience (preferably B2B SaaS, Tech, or HR solutions).
- Proven track record in paid campaigns and SEO/SEM strategies generating measurable leads/pipeline.
- Experience with CRM and marketing automation tools (HubSpot, Zoho, Mailchimp, or equivalent).
- Strong expertise in SEO, SEM, PPC, content, email, and social media marketing.
- Proficiency in Google Ads, LinkedIn Ads, Meta Ads Manager, SEMrush, Ahrefs, Moz.
- Strong copywriting and storytelling skills for business audiences.
- Analytical mindset with ability to extract insights and act on data.
- (Bonus) Basic design/video editing skills (Canva, Adobe Suite).
- Strong interpersonal and cross-functional collaboration skills.
Method of Application
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