StarTimes Group Startimes is a worldwide technology company that was established in 1988 in China.We are the pioneer and key player in the pay-tv business in China where we have acquired over seven (7) million subscribers. Relying on her well-recognized outstanding performance and promising development prospect, StarTimes position herself as the most influential broadcasting enterprise in China, having being listed among China’s top 100 technology and science innovation- oriented enterprise, Forbes top 20 China’s most potential enterprise and the only authorized private enterprise by the Ministry of Commerce in China to undertake foreign projects in the radio and Tv industry. Our Vision To become an influential international media group As the most influential systems integrator, technology provider and internet operator in china, StarTimes started developing its African markets in 2002, and was issued the first digital TV operator license by Rwanda in 2007. Currently StarTimes has got licenses and registered companies in 10 African nations. Till now, the operations network covers African, including Nigeria, Tanzania, Uganda, Rwanda, Burundi, and Republic of central Africa, guinea and Kenya. Through setting up a multi-frequency, multichannel wireless terrestrial digital transmission platform, StarTimes is capable of providing for the local people not only digital TV service, mobile multimedia service and various kinds of digital TV terminal products, but also digital signal transmission service for national and commercial broadcasting and television institution, and thus to realize the vision of advanced terrestrial digital television technology that enables every African family to afford digital TV set, to watch digital TV, to enjoy TV as well as share the beauty brought by digital television. StarTimes has established wireless digital TV platform in many African countries and will invest in mobile TV service platform and Internet business platform in the near future. It not only brings the most advanced technology into Africa, but also radically changes the backward condition in its broadcasting and information sector, and helps it step into the wireless digital age.
Role purpose:
- The Digital Marketing Executive shall be responsible for creating and implementing the company's online presence through digital marketing strategies like social media, SEO, email campaigns, and content marketing. The Digital Marketing Executive shall analyze data to inform strategy, manage campaigns, and work to increase brand visibility, engagement, and conversions like leads and sales.
Key Responsibilities:
- Strategy development: Formulating and executing digital marketing plans to meet business objectives
- Campaign management: Planning and running campaigns across various digital channels such as social media, email, and pay-per-click (PPC) advertising.
- Content creation: Writing and designing engaging content for social media posts, emails, blogs, and the company website
- Data analysis: Tracking, analyzing, and reporting on the performance of digital marketing activities using tools like Google Analytics to inform future strategies.
- Search engine optimization (SEO): Conducting keyword research and optimizing content to improve search engine rankings.
- Social media management: Managing and growing the company's presence on social media platforms.
- Collaboration: Working with other departments, such as sales and operations, to align marketing efforts with overall business goals.
Qualifications & experience:
- Bachelor’s degree in Mass Communication, Business, Marketing, Economics and other related fields.
- 3-5 years of experience of sales or marketing within the media industry
- Computer proficiency.
Required age 25 to 37 years of age.
Required skills
- Strong understanding of digital marketing and social media platforms.
- Proficiency in data analysis and reporting tools.
- Creative and analytical thinking.
- Excellent written and verbal communication skills.
- Ability to work under pressure and meet deadlines
Method of Application
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