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Digital Marketing Manager at Picadailys

PicadailysRivers, Nigeria Digital Marketing
Full Time
Who we are- Picadailys is an Online Digital Platform that offers real-time services at the best discount rate. We are online media platform that helps companies and entrepreneurs scale their businesses in the face of bigger, better-funded competitors by resetting their business online via social portfolio. We do this with our advanced and technical online tools.

Role Overview

We’re looking for a results-driven Digital Marketing Manager to lead and execute our online marketing strategy. The ideal candidate will be responsible for driving user acquisition, engagement, and retention through data-backed campaigns and strategic brand communication. This role requires a mix of creativity, analytics, and strategic thinking.

Key Responsibilities

  • Develop and implement digital marketing strategies to grow Picadailys’ user base and brand visibility.
  • Manage and optimize paid campaigns across social media, Google, and other digital channels.
  • Oversee SEO/SEM efforts, email marketing, influencer collaborations, and content marketing initiatives.
  • Lead campaign planning, budgeting, and performance analysis to ensure ROI-driven marketing.
  • Collaborate with product, content, and design teams to align marketing activities with company goals.
  • Track and report performance metrics, analyze data, and provide actionable insights.
  • Stay updated on emerging marketing trends, tools, and technologies to keep Picadailys competitive.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or related field.
  • 3+ years of proven experience in digital marketing, preferably in fintech, lifestyle, or tech startups.
  • Strong understanding of online marketing channels and analytics tools (Google Ads, Meta Business Suite, SEO tools, etc.).
  • Experience managing social media advertising, influencer marketing, and growth campaigns.
  • Excellent project management, communication, and analytical skills.
  • A creative mindset with a data-driven approach to decision-making.

What We Offer

  • Competitive salary and performance bonuses.
  • A dynamic, creative, and tech-driven work environment.
  • Opportunity to shape and grow a fast-rising fintech lifestyle brand.
  • Access to rewards and engagement benefits on the Picadailys platform.

Method of Application

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