MSport Nigeria is licensed by National Lottery Regulatory Commission(NLRC) under License No. 0001024.
Job Summary
- We seek to hire an experienced Digital Marketer (SEM/PPC expert). Digital marketing is one of our core marketing components.
- The job holder will be responsible for developing and managing digital marketing ad accounts.
Responsibilities
- Focuses on media(such as KOL, local website, DSP platforms) development (promotion vendors/payment vendors/other business cooperation locally) to get more users for the company
- Collect competitive information, and put forward constructive opinions on products and innovation schemes
- Be responsible for setting up processes and maintaining Google/FB/DSP ads accounts.
- Build and launch advertising campaigns.
- Launch variations of ads to determine the best performing, continuously monitor results and improve ads.
- Plan, execute, and measure experiments and conversion tests.
- Collect competitive information and put forward constructive opinions on products and innovation schemes.
- Monitor and optimise campaign performance by clearly reporting results, trends, problems, and opportunities.
- Evaluate analytics to ensure ROI goals are met for every campaign.
- Identify trends and insights to achieve maximum ROI in paid search campaigns.
- Analyse data to provide insights and recommendations on campaign performance.
- Recommend revisions to current content, links, and other factors to improve SEO positions for target keywords.
- Develop content initiatives and work together with website content specialists to implement relevant SEO keywords on website content to maximise relevant organic growth.
Requirements
- Minimum academic qualification of a Bachelor’s degree from an accredited university.
- Marketing certification is an added advantage.
- Minimum of 3 years of professional experience in planning and implementing successful SEO /SEM strategies.
- Minimum of 1 year of experience working with Facebook ads.
- A proven track record of helping websites achieve rapid and sustained long-term growth or traffic
- In-depth experience with website analytics tools (e.g, Google Analytics).
Method of Application
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