MacTay Consulting has been in existence for over 28 years in Nigeria. We are a member of TACK and TMI, international consulting companies operating in over 60 countries and with a combined experience of over 80years. Our global network of partners and experience means that our clients enjoy all the benefits of a local office, while drawing upon our multi-cultural knowledge and global delivery resource - whenever required. MacTay’s approach is to work together in partnership with our clients, we aim to be in it for the long term but firmly believe that partnerships are created by ensuring that our clients are able to develop the capability to sustain and drive solutions we co create with them. We always have an 'exit strategy’ - ways to provide our clients with the opportunity to pick up the solution and run with it themselves, while making ourselves available anytime we are invited for advice. It is precisely this approach which has led to some clients choosing to work with us for many years, knowing that we are there to support them in their chosen journey.
Job Summary
- We are seeking a highly innovative Social Media & AI Marketing Expert to elevate our digital presence.
- This role is perfect for a creative and tech-savvy individual who can harness the power of AI tools, particularly platforms like ChatGPT, to create compelling content and campaigns.
- You will be responsible for developing a comprehensive social media strategy, crafting engaging product ads, and converting them into high-performing video content to drive sales for our digital products.
Responsibilities
- AI-Powered Content Creation: Utilize AI tools, including ChatGPT, to generate creative and effective ad copy for digital products.
- Ad-to-Video Conversion: Transform text-based ad copy into dynamic video content suitable for various social media platforms (e.g., Instagram Reels, TikTok, YouTube Shorts).
- Social Media Strategy: Develop and execute a data-driven social media strategy tailored to promote and sell digital products online.
- Campaign Management: Plan and manage targeted ad campaigns,analyzing performance metrics to optimize for maximum reach and conversion.
- Trend Analysis: Stay ahead of social media trends, AI tool advancements, and best practices to ensure our content remains fresh and competitive.
- Analytics & Reporting: Track key performance indicators (KPIs) and provide regular, data-driven reports on the effectiveness of social media and AI-powered campaigns.
Qualifications
- HND / BA / B.Sc Degree
- Proven experience in social media management, with a strong portfolio showcasing successful campaigns, particularly for digital products.
- AI Proficiency: Demonstrated expertise in using AI tools like ChatGPTfor content creation, brainstorming, and ad copy generation.
- Video Production Skills: Strong ability to create and edit short-form video content using video editing software.
- Strategic Thinker: An analytical mindset with the ability to translate data into actionable insights and strategic decisions.
- Communication: Excellent written and verbal communication skills.
- Creative: Highly creative with a passion for digital marketing and the latest technology.
- Excellent writing skills.
Method of Application
Signup to view application details.
Signup Now
