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Social Media Associate at DeFi Planet

DeFi PlanetNigeria Digital Marketing
Full Time
DeFi Planet is a digital platform focused on Web3 including Blockchain Technology, Cryptocurrencies and Decentralized Finance (DeFi). Our vision is to serve as a globally trusted source of Web3 Intelligence. Our purpose is to inform and educate investors, technologists, policymakers, and enthusiasts from traditional professional sectors about Web3.

Role Responsibilities

  • Manage social media accounts and related tools for DeFi Planet, a digital publication focusing on Web3, Blockchain Technology, Cryptocurrencies, and DeFi.
  • Create high-quality social media content, including animated videos, reels, memes, etc., for various platforms like Twitter, LinkedIn, Facebook, Instagram, YouTube, TikTok, etc.
  • Engage with the audience through timely responses to comments, shares, DMs, and by creating polls, resharing, and posting.
  • Act as the Lead Community Manager for channels like Telegram, Discord, Twitter, LinkedIn, Facebook, Instagram, etc.
  • Maintain the brand’s presence on multiple social media channels with professionalism and consistent tone.
  • Curate trending news on Crypto, DeFi, Blockchain, and Web3 from credible sources for content development.
  • Utilize analytics and SEO research to understand user preferences and relay relevant information to the Editorial Team.
  • Stay updated with crypto regulatory and public policy developments, including CBDCs.
  • Proactively support the management team in business development and building positive relationships with third parties.
  • Repost content snippets on public directories like Medium, Discord & Quora.
  • Implement digital marketing strategies, including social media advertising, email marketing, paid ads, display ads, SEO, SEM, and PPC.
  • Collaborate with external technology providers to ensure the platform runs smoothly.
  • Publish articles on the website, optimizing tags, keywords, and image SEO.
  • Collaborate with the Graphic Designer to create professional images for DeFi Planet publications.

Requirements (Essential)

  • Degree in a relevant area (English, Literature, Journalism, Marketing, Media, IT, etc.).
  • Native English speaker with excellent communication skills.
  • Minimum of 3 years’ experience in social media management, digital marketing, SEO, and content marketing.
  • Strong interest in blockchain technology and cryptocurrencies.
  • Enthusiastic and passionate about technology, innovation, blockchain, and the crypto economy.
  • Impeccable attention to detail and ability to multitask in a fast-paced environment.
  • Excellent organizational, project management, and operational skills.
  • Strong interest in understanding emerging technologies (e.g., AI, data science, etc.).

Desirable:

  • Experience with WordPress.
  • Previous work experience in a Publication or Crypto/DeFi organization.
  • Knowledge and experience in blockchain technology and cryptocurrencies.
  • Demonstrable experience in growing brand audiences.

Soft Skills:

  • Curiosity and self-motivation.
  • Proactive with a “can-do” attitude.
  • Desire to add long-term business value.
  • Ambition to contribute to the growth of a blockchain startup.

Salary
N120,000 per month (plus a discretionary bonus).

Method of Application

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