Abodes Lagos is a leading property website in Nigeria with property listings for sale, rent and lease.
- We are looking for a creative and strategic Social Media Manager to join our dynamic team and drive our brand's online presence to new heights.
- As our Social Media Manager, you will be responsible for developing and executing social media strategies to enhance our brand's visibility, engage our audience, and drive sales conversions.
- While this role doesn't involve content creation (videography or photography), you will collaborate closely with content creators to bring your vision to life.
- This is a primarily remote, full-time role based in Lagos. However, physical presence will be required during intervals.
Social Media Strategy:
- Develop and execute comprehensive social media strategies across Instagram, Facebook, Twitter, TikTok and Snapchat to meet marketing goals and objectives.
- Create, schedule, and optimize social media posts, ensuring they are visually appealing, on-brand, and tailored to specific platforms.
- Identify target audiences and tailor content to effectively reach and engage them.
Content Planning and Management:
- Collaborate with content creators to plan and coordinate the creation of high-quality content that aligns with brand identity.
- Generate creative and innovative content ideas that resonate with our target audience.
- Maintain a well-organized content calendar that schedules posts, campaigns, and promotions effectively.
- Ensure content is published consistently across all social media platforms.
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews.
- Foster meaningful interactions with our online community.
Analytics and Reporting:
- Analyze social media performance using relevant tools and metrics.
- Provide regular reports and insights to track progress and adjust strategies accordingly.
Marketing and Campaign Management:
- Collaborate with internal teams to gather content, product updates, and promotions for social media campaigns
- Use your understanding of our business to seek out new opportunities to increase our media presence and engagement.
- Plan and execute social media advertising campaigns to drive lead generation and sales conversions.
- Write clear and appealing copies for digital marketing ADs
- Monitor SEO and web traffic metrics.
- Optimize campaigns for maximum ROI.
- Collaborate with other departments to ensure brand consistency and voice across all social media platforms.
- Uphold brand guidelines and maintain a cohesive online presence.
- Proven experience in social media management, preferably in the real estate or hospitality industry.
- Strong understanding of social media platforms, algorithms, and best practices.
- Proficiency in social media scheduling and analytics tools.
- Solid knowledge of SEO, Keyword research and Google Analytics
- Excellent written and verbal communication skills.
- Creative thinker with a passion for staying up-to-date with industry trends.
- Ability to work collaboratively with content creators and cross-functional teams.
- Strong organizational and time management skills.
N80,000.00 - N100,000.00 per month.
- Hybrid Work Structure
- Opportunities for growth within the company.
Method of Application
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