JulineMart is a growing multi-vendor e-commerce marketplace designed to connect customers with trusted sellers across Nigeria. Starting from our Warri hub, we provide vendors with a digital storefront to showcase their products while giving customers a secure, convenient, and affordable shopping experience. Our mission is to empower businesses of all sizes by helping them sell online with ease, while ensuring customers enjoy variety, quality, and trust in every purchase.
The Role
We're seeking a creative and data-driven Social Media Manager to build our brand presence, drive customer acquisition, and support our growing vendor community through strategic social media marketing.
Key Responsibilities
Brand Building & Content Creation
- Develop and execute social media strategy across Instagram, Facebook, Twitter, and WhatsApp
- Create engaging content showcasing products, vendors, promotions, and customer testimonials
- Maintain consistent brand voice and visual identity across all platforms
- Design graphics and short videos optimized for each platform
Customer Acquisition & Engagement
- Drive traffic to julinemart.com through compelling campaigns and offers
- Respond to customer inquiries and comments within 2 hours during business hours
- Create promotional campaigns for sales events, new vendor launches, and seasonal offerings
- Build and nurture online community of engaged shoppers
Vendor Support & B2B Marketing
- Highlight vendor success stories and featured products
- Create content that attracts quality vendors to join the platform
- Support vendor onboarding through educational content about the marketplace
Performance & Analytics
- Track and report on key metrics: follower growth, engagement rate, website traffic, conversion
- Manage paid social advertising budget efficiently
- Test and optimize content based on performance data
- Provide weekly reports on campaigns and results
Requirements
Essential
- 1-3 years experience in social media marketing, preferably in e-commerce or retail
- Proven track record of driving sales/conversions through social media
- Strong graphic design skills (Canva, Adobe Suite, or similar)
- Basic video editing capabilities
- Excellent written English and understanding of Nigerian audience preferences
- Experience with Facebook/Instagram Ads Manager
- Analytical mindset with ability to interpret social media metrics
- Good use of AI tools
Preferred
- Experience with marketplace or multi-vendor platforms
- Knowledge of e-commerce tools and platforms
- Photography skills
- Experience with influencer partnerships
- Familiarity with logistics/delivery services in Nigeria
What We Offer
- Competitive salary
- Opportunity to shape the brand of a growing marketplace
- Creative freedom with strategic direction
- Professional development in e-commerce marketing
Method of Application
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