HRBP Limited, also known as “Human Resource Business Partners” is a Human Resource Management Consulting company, focus on delivering human resource solutions for various sizes of organizations in areas of Talent Acquisition, Development, Management, Organization Planning, Development and Improvement. We provide full HR Consultancy service regardless of client headcount or location in Nigeria. We deliver customized HR Consultancy service for all sizes of organizations.
Key Responsibilities
- Lead Acumeet’s digital strategy across paid, owned, and earned channels.
- Run targeted campaigns on LinkedIn, Google Ads, Meta, and programmatic channels
- Optimize retargeting funnels to drive product demos, free trials, and pipeline contribution.
- Manage website SEO, CRO, analytics (GA4), and landing page performance.
- Implement and optimize marketing automation flows for SDR/AE handoff
- Own the Acumeet content calendar across all formats
- Produce compliance-aligned content that resonates with enterprise personas
- Translate technical capabilities (Azure OpenAI, on-prem deployment, AI models, security posture) into compelling messaging
- Work with the sales team to ensure event ROI and lead capture follow-up
- Collaborate with product & engineering to simplify technical concepts into product marketing stories.
- Develop persona-based messaging for: Financial Services, Healthcare, Government, Telecom, Professional Services
- Build dashboards for: MQLs, SQLs, pipeline contribution, Cost per acquisition (CPA) MQL → Demo Conversion Campaign ROI Organic website growth
Qualification and Requirement
- Bachelor’s in marketing, Communications, Business, or related fields
- Mnimum of 2years experience in Digital marketing, B2B SaaS or Tech marketing.
- Experience marketing SaaS tools, or Microsoft ecosystem solutions.
- Hands-on experience with campaigns targeting enterprise buyers.
- Strong expertise in digital channels (SEO, SEM, LinkedIn Ads).
- Ability to translate technical concepts (AI, LLMs, cloud, compliance) into simple, compelling content.
- Experience managing offline events and B2B activations.
- Excellent writing, storytelling, and communication skills.
- Comfortable working cross-functionally with Sales, Product, and Engineering teams.
Method of Application
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