Sweet Sensation is not just a recognized name in the Quick Service Restaurant Industry Nigeria but also a pioneer in introducing African cuisine and intercontinental meals into the QSR sphere.
Summary
- Sweet Sensation is seeking an experienced Digital Marketing Manager to lead the company’s digital strategy and drive measurable business growth across all online touchpoints.
- The ideal candidate is strategic, innovative, data-driven, and capable of managing a high-performing digital team.
Key Responsibilities
- Develop and execute a comprehensive digital marketing strategy
- Lead and manage an in-house digital team and external agency partners
- Plan and optimize multi-channel campaigns (SEO, paid ads, email, social, content)
- Monitor digital KPIs, analyze performance, and improve ROI
- Oversee website performance, user experience, and digital asset management
- Manage digital marketing budgets and vendor relationships
- Stay updated on digital trends, technologies, and best practices
- Collaborate with Sales, Product, IT, and other departments to align initiatives.
Requirements
- Degree in Marketing, Communications, Business, or a related field
- Strong experience in digital marketing and performance optimization
- Proficient in analytics tools (Google Analytics, Meta/Ads Manager, SEO tools)
- Proven ability to manage digital budgets and vendors
- Strong leadership, communication, and reporting skills
- Experience executing data-driven marketing campaigns.
What We Offer
- Competitive salary
- Opportunity to shape Sweet Sensation’s digital future
- Fast-paced and innovative work environment.
Method of Application
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