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Frame Change Leader, Africa at Ashoka

AshokaLagos, Nigeria Project Management
Full Time
Ashoka is the largest network of social entrepreneurs worldwide, with nearly 3,000 Ashoka Fellows in 70 countries putting their system changing ideas into practice on a global scale. Founded by Bill Drayton in 1980, Ashoka has provided start-up financing, professional support services, and connections to a global network across the business and social sectors, and a platform for people dedicated to changing the world. Ashoka launched the field of social entrepreneurship and has activated multi-sector partners across the world who increasingly look to entrepreneurial talent and new ideas to solve social problems. Ashoka Fellows remain the core of our community, and their insights show us how the world is moving and what is needed next. Ashoka's mission has evolved beyond catalyzing individual entrepreneurs to enabling an "everyone a changemaker" world. This means equipping more people - including young people - with the skillset and a connection to purpose so that they can contribute ideas and effectively solve problems at whatever scale is needed in their family, community, city, workplace, field, industry, country. This evolution comes from the urgent realization that the pace of change is accelerating in an increasingly complex and interconnected world. Our strategic initiatives focus on setting in motion the people, resources and ecosystems that will bring about a social revolution where everyone contributes to change for the good of all. Working in partnership with private, philanthropic and citizen sector players we are achieving large-scale social innovation that is grounded in decades of entrepreneurial experience.

About the job

  • Ashoka is seeking a highly entrepreneurial and innovative leader to drive the “Everyone a Changemaker” movement across Africa, reporting directly to the Africa Diamond Leadership team.
  • As the Africa Diamond Framework Change lead, you will forge partnerships with media, educational institutions, corporations, and other strategic stakeholders to activate networks that champion changemaking across the continent.
  • This role is central to fostering a culture where changemaking becomes the norm, with a focus on instilling core skills—empathy, initiative, teamwork, and leadership—at all levels of society.

What You'll Do

  • Movement Storytelling: Design and implement a regional storytelling framework that showcases the shift toward youth empowerment and citizen agency, promoting a collaborative approach to solving shared challenges across Africa.
  • Movement Marketing: Lead Ashoka’s efforts in developing a cohesive marketing strategy that advances initiatives like “Lead Young” and “Everyone a Changemaker.” Ensure the narrative aligns with Ashoka’s vision and empowers both internal teams and external partners.
  • Media Partnerships: Develop and manage a media strategy that aligns with Ashoka’s regional objectives, fostering relationships with key influencers, media partners, and publishers to amplify the movement’s message.
  • Strategic Partnerships: Identify, cultivate, and solidify partnerships with funders, corporations, foundations, unions, educators, and other entities to expand Ashoka’s reach and deepen the impact of the Everyone a Changemaker movement.
  • Movement Messaging: Spearhead a social media campaign across Africa to spread the “Everyone a Changemaker” message, engaging a broad range of audiences through various digital platforms.
  • Movement Building: Grow a network of young people, parents, educators, and citizens who embrace and identify as changemakers, helping to establish changemaking as a societal norm throughout the continent. 

What You Bring

  • 15-20 years of relevant experience.
  • Experience in Social Impact: A demonstrated ability to identify systemic issues and develop innovative solutions with regional or sector-wide impact, ideally including the creation or expansion of impactful organizations or movements.
  • Entrepreneurial Drive: Proven experience in launching or transforming initiatives, whether through founding an organization, reshaping an existing one, or leading systemic change in a sector.
  • Strategic Partnerships: A record of building partnerships with key stakeholders to amplify social impact and drive systemic change.
  • Communications Expertise: Strong communication skills, particularly in social media, storytelling, and public speaking, to elevate Ashoka’s mission across Africa.
  • Movement Building: Experience in creating a movement’s communication framework, including social media strategy, storytelling, and communications architecture.
  • Demonstrated ability in innovative revenue & resource generation, major client/partner relationship management, resource mobilization, and balanced budget management.

Core Criteria:

  • Entrepreneurial Quality: Compelled to take creative initiative and ownership (e.g. founding an organization or company, starting a movement, or re-shaping the work of an existing organization). Demonstrates relentless and realistic how-to-thinking and passion for seeing their ideas come to life.
  • Understanding and Belief in the Everyone a Changemaker: Understands and believes the Everyone a Changemaker vision at a gut level. To be able to innately ‘get’ this, candidates should have a broad and inquisitive intellectual and a thinking pattern that connects the dots between historical trends and current social context.
  • Emotional and Social Intelligence: Ability to work efficiently and respectfully in teams, putting organizational/team goal first (personal glory second).
  • Ethical Fiber: Exceptionally strong ethical behavior. Is self-reflective and has strong empathy skills. Trustworthy.
  • Self-Definition: The person expects that changing the world in big ways and on a continental scale is what he/she will do in life.

Method of Application

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