datatrota
Signup Login
Home Jobs Blog

Marketing Specialist at Growatt New Energy

Growatt New EnergyLagos, Nigeria Digital Marketing
Full Time
Growatt New Energy was established in 2010, Growatt is a global leader in smart energy solutions. The company provides an extensive portfolio of products and solutions including PV inverters, energy storage systems, EV chargers and smart energy management solutions. According to IHS Markit, the company is the world's No.1 residential inverter supplier and also ranks among the global top 5 suppliers of commercial inverters. Additionally, for storage hybrid inverters, Growatt is the second largest supplier in the world according to Wood Mackenzie.

Key Responsibilities

  • Develop and execute integrated marketing strategies across Africa (online & offline)
  • Manage digital campaigns including Meta Ads, TikTok Ads, email marketing, and webinars
  • Lead social media strategy and content planning, with a focus on short-form video
  • Create and localize content: product messaging, customer stories, and educational materials
  • Coordinate cross-functionally with product, sales, and branding teams
  • Organize and deliver marketing campaigns, events, and exhibitions
  • Manage external partners (agencies, vendors) to ensure high-quality outputs
  • Track performance metrics and continuously optimize campaigns based on data insights

Qualifications

  • Bachelor’s degree or above in Marketing, Communications, or related field
  • 2–5 years of experience in marketing or related roles
  • Strong command of English (written and spoken)
  • Proven experience with digital marketing platforms (Meta, TikTok, etc.)
  • Experience in content creation and social media management
  • Ability to work across teams and in a multicultural environment

Method of Application

Signup to view application details. Signup Now
X

Send this job to a friend