AREWA24 was launched in 2014 to fill a glaring void of locally-produced Hausa language entertainment and lifestyle programming that authentically reflects Northern Nigerian life, culture, music, film, art, cooking and sports. Today, AREWA24 is available to over 80 million Hausa speakers across Nigeria and in neighboring countries through its 24/7 Free-to- Air satellite channel. AREWA24 is now available throughout Nigeria on the popular DStv and GOtv payTV platforms. All episodes of AREWA24’s original programs are available for free on YouTube directly after their premier broadcasts. AREWA24’s digital, social and mobile media platforms serve a vibrant community that is fully engaged with the channel’s all-Hausa language content and shares the company’s mission of reflecting "pride in culture.”
- AREWA24 is looking for a creative, data-driven Social Media Specialist to grow our digital presence and turn TV moments into engaging social conversations.
Key Responsibilities:
- Develop and execute social media strategies
- Create engaging multimedia content (video, graphics, captions)
- Manage Instagram, X, Facebook, TikTok & YouTube
- Drive audience engagement & AREWA24 On Demand subscriptions
- Track performance metrics and optimize content
- Support show launches & marketing campaigns
Requirements:
- Bachelor’s degree in Marketing, Media, or related field
- Minimum 3 years’ experience managing social media (media/entertainment preferred)
- Strong video-first content skills
- Proficiency in Meta Business Suite, TikTok Analytics & social tools
- Basic graphic design/video editing skills (Canva, Adobe, CapCut, etc.)
- If you live and breathe entertainment and understand fan culture, we’d love to hear from you!
Method of Application
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