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Digital Marketer at Rexobe Consult

Rexobe ConsultLagos, Nigeria Digital Marketing
Full Time
Embarking on a new business venture? Ready to take your entrepreneurial dreams to the next level? Look no further! Rexobe Consult is your trusted ally in the business registration process, simplifying the complexities and paving the way for your success.

Key Responsibilities

Develop and Implement Digital Marketing Strategies

  • Plan and execute online marketing campaigns.
  • Align digital campaigns with overall business goals.

Manage Social Media Marketing

  • Create, edit and schedule content across platforms (e.g., Facebook, Instagram, LinkedIn, Twitter).
  • Monitor engagement and respond to customer interactions.

Search Engine Optimization (SEO) & Search Engine Marketing (SEM)

  • Optimize website content for search engines.
  • Manage paid advertising campaigns (Google Ads, PPC).

Content Marketing

  • Create blogs, articles, email newsletters, and website content.
  • Ensure content aligns with brand messaging and SEO best practices.

Email Marketing

  • Design and execute email campaigns.
  • Segment email lists and track performance metrics.

Analytics & Reporting

  • Use tools like Google Analytics to monitor performance.
  • Generate reports on campaign effectiveness.
  • Analyze KPIs such as traffic, conversion rates, and ROI.

Paid Advertising Management

  • Run ads on platforms like Google Ads and Facebook Ads Manager.
  • Optimize campaigns for better performance and cost efficiency.

Website Management

  • Update website content.
  • Coordinate with developers for landing page optimization.

Required Skills

Technical Skills

  • Strong understanding of SEO & SEM
  • Social media marketing expertise
  • Email marketing tools (e.g., Mailchimp)
  • Knowledge of PPC campaigns
  • Basic HTML/CSS knowledge
  • Data analysis and reporting skills

Soft Skills

  • Excellent communication skills
  • Creativity and innovation
  • Analytical thinking
  • Time management
  • Problem-solving ability
  • Team collaboration

Educational Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or related field.
  • Certifications in digital marketing (Google, HubSpot, etc.) are an advantage.

Method of Application

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