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Digital & PR Lead at Octoplus Marketing

Octoplus MarketingLagos, Nigeria Digital Marketing
Full Time
Octoplus is a Marketing CONSULT, SUPPORT, STRATEGY Development and Business SOLUTION Company We are interactive Consultants focused on, Creatively engaging consumer/customer/end-users with memorable experience that impact on brands in our care.

Job Description

  • This position is responsible for developing and executing comprehensive strategies to enhance Our online presence and manage our public relations efforts.
  • This role involves staying abreast of industry trends and adapting strategies to align with the business objectives.

Core Responsibilities

  • Initiate and lead digital strategies.
  • Media Relations
  • Brand Reputation Management.
  • Content Development
  • Direct Digital Campaigns
  • Oversee online brand presence.

Job Responsibilities
A typical day on the job will involve:

  • Drive Marketing Projects of the company to ensure a long-lasting relationship and valuable exchange of resources between the Agency and its Clients.
  • Responsible for the coordination of all PR & Media activities for clients as well as coordination of the company’s PR & Media marketing and communication drive.
  • Draw daily, weekly, and monthly reports of brand/media activities to include all third- party commitments and receivables from Clients.
  • Stay informed about industry trends, emerging technologies, and changes in the digital and PR Landscape.
  • Collaborate with the team to marketing team to align digital and PR efforts with overall business objectives.
  • Design and implement digital media campaigns according to business goals Coordinate and manage the creation of all digital content such as websites, blogs, press releases and podcasts, infographics, videos, etc.
  • Must ensure that all briefs are well understood and clear to all those involved, must understand clients' needs and objectives, and liaise closely with them throughout campaigns, often daily.
  • Responsible for Digital Strategy, Planning and Buying.
  • Writing original copy and slogans for advertising campaigns, editing, and maintaining brand consistency across all channels.
  • Day-to-day running and smooth operations of various digital projects, including site launches, online tools, web applications and advertising campaigns.
  • Propose copy concepts and present underlying strategic thinking to the Managing Director.
  • Write compelling marketing and promotional materials for a wide variety of products and services.
  • Interpret copywriting briefs to specifications of project requirements.
  • Collaborate with Digital. Experiential, PR, and other professionals in developing a variety of marketing materials.
  • Collaborate with the creative team to concept and develop a language between script and visual plan.
  • Drive brand consistency across all company communications.
  • See projects through the whole creative lifestyle, from inception to deployment.


  • Bachelor's Degree / HND with at least a second-class upper (2.1) from a reputable institution.
  • Must be creative and possess great digital and storytelling skills.
  • Knowledge of online content strategy and creation.
  • 3-5 years work experience.
  • Excellent writing, editing and proofreading skills.
  • Creative thinker with prolific ideas
  • Strong research skills
  • Great presentation skills
  • Experience with SEO.

Method of Application

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