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Hotel Social Media / Content Creator at Efezi Southsea Nigeria Limited

Efezi Southsea Nigeria LimitedLagos, Nigeria Digital Marketing
Full Time
Efezi Southsea Nigeria Limited is a hospitality consultant company incorporated in 2009 primarily to provide hospitality services to small and medium hotels. Our head office is based in Lagos, Nigeria. Over the years we have serviced great brands and have been part of major hotels as client around Nigeria. We are in business to elevate the standard of hospitality and leisure.

Summary

  • A hotel social media/content creator is responsible for developing, managing, and publishing engaging content across digital platforms to enhance the hotel’s brand visibility, attract guests, and promote services (rooms, F&B, events, spa, etc.).
  • They act as the hotel’s digital storyteller, ensuring consistent communication that drives bookings and guest engagement.

Key Responsibilities
Content Creation:

  • Create engaging photo, video, and written content showcasing hotel facilities, services, and experiences.
  • Design promotional materials for campaigns, special offers, and events.
  • Capture behind-the-scenes moments that highlight the hotel’s hospitality culture.

Social Media Management:

  • Manage the hotel’s social media pages (Instagram, Facebook, TikTok, Twitter, LinkedIn, etc.).
  • Schedule posts, stories, and reels to maintain a consistent online presence.
  • Respond to guest inquiries, reviews, and comments on social platforms.

Brand Storytelling:

  • Develop creative campaigns that highlight the hotel’s uniqueness and guest experience.
  • Ensure brand consistency in tone, style, and visuals across all digital channels.

Marketing Support:

  • Work with the sales & marketing team to promote offers, packages, and events.
  • Assist in creating email newsletters, blogs, and website content.
  • Collaborate with influencers, travel bloggers, and partners to increase brand reach.

Analytics & Performance Tracking:

  • Monitor social media engagement, reach, and campaign performance.
  • Prepare monthly reports on digital marketing effectiveness.
  • Recommend improvements based on audience behavior and trends.

Trend Monitoring:

  • Stay updated on hospitality, travel, and digital content trends.
  • Adapt content strategy to align with trending hashtags, formats, and platforms.

Guest Engagement:

  • Share user-generated content (with permission) to build trust and authenticity.
  • Highlight guest experiences, testimonials, and events in creative ways.

Requirements

  • Interested candidates should possess a Bachelor's Degree with at least 4 years experience.

Method of Application

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