Khenpro Global Services is a recruitment organization saddled with the responsibility of providing qualified individuals in various categories of employment to contribute effectively to the growth and sustainable development of organization.
Job Summary
- The Social Media/Digital Marketing Officer is responsible for managing the pharmacy’s online presence, driving brand awareness, increasing customer engagement, and supporting sales through effective digital strategies.
- The role involves creating health-related content, promoting in-store services, engaging customers across social platforms, and ensuring consistent brand representation.
Key Responsibilities
Social Media Management:
- Plan, create and publish engaging posts across Instagram, Facebook, TikTok, X (Twitter), WhatsApp Channel, and other platforms.
- Develop weekly/monthly social media calendars.
- Create pharmacy-appropriate content (health tips, product highlights, promotions, awareness days).
- Respond to comments, DMs, inquiries, and reviews promptly and professionally.
- Monitor trends relevant to healthcare, wellness, and retail pharmacy.
Content Creation:
- Design eye-catching graphics, videos, reels, and product photography.
- Create educational content on medications, supplements, health conditions, and pharmacy services (under pharmacist guidance where needed).
- Write captions and copy that reflect the brand tone.
Digital Marketing & Sales Support:
- Run targeted ads (Facebook/Instagram Ads, Google Ads) to boost pharmacy visibility and drive sales.
- Promote new products, price deals, and in-store/online services.
- Collaborate with the sales team to push high-demand or seasonal products.
Website & E-Commerce Support (if applicable):
- Upload products and maintain accurate descriptions, prices, and photos.
- Track online orders and coordinate with the store for timely fulfillment.
- Monitor web analytics (traffic, engagement, conversions).
Customer Engagement & Brand Building:
- Manage WhatsApp Broadcast/WhatsApp Business for customer outreach.
- Build and grow online community engagement.
- Work with pharmacists to generate trusted health information for the customer base.
Requirements
- Bachelor’s Degree in Marketing, Mass Communication, Digital Media, or related field (preferred).
- 1 - 3 years of experience in social media/digital marketing.
- Experience in a retail pharmacy, FMCG, or healthcare environment is an added advantage.
Method of Application
Signup to view application details.
Signup Now
