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Digital Marketing Entry-level Jobs Jobs in Nigeria (Page 181)

View digital marketing Entry-level jobs below.

  • HealthConnect24x7.com logo

    Brand Marketing Manager

    HealthConnect24x7.comLagos, Nigeria13 October, 2023

    Health Connect 24x7 combines next-generation telemedicine, telemonitoring and home health to provide you with immediate access to highly trained and ...

    Onsite
  • Transition Holdings logo

    Community Operation Specialist

    Transition HoldingsLagos, Nigeria12 October, 2023

    Transsion sells mobile phones in Africa, Middle East, Southeast Asia, South Asia, and Latin America. It operates mobile phone brands Tecno, Itel, and Infinix, ...

    Onsite
  • Ibis logo

    Digital Marketing Officer

    IbisLagos, Nigeria12 October, 2023

    Ibis is an international hotel company, owned by a holding company of hotels AccorHotels approximately three times the size, that is listed on the Paris Stock ...

    Onsite
  • Conclase Consulting logo

    Marketing Communications Specialist

    Conclase ConsultingLagos, Nigeria12 October, 2023

    At Conclase Consulting, we provide top notch IT solutions and support services to help you transform your business into an Intelligent Enterprise, redefine the ...

    Onsite
  • Ecobank Nigeria logo

    Officer, Digital Engagement

    Ecobank NigeriaLagos, Nigeria12 October, 2023

    Ecobank Transnational Incorporated (ETI), a public limited liability company, was established as a bank holding company in 1985 under a private sector ...

    Onsite
  • Blume Nigeria Limited logo

    MIS Executive

    Blume Nigeria LimitedOgun, Rivers, Nigeria11 October, 2023

    Blume Nigeria Limited is a privately owned international trading and distribution company. Our management has many years experience in the fields of ...

    Onsite
  • DKT International logo

    Brand Manager - Ethical

    DKT InternationalLagos, Nigeria11 October, 2023

    Nigeria is Africa’s most populous country and the 7th most populous country in the world with over 175 million people. Nigeria has continued to grow, ...

    Onsite
  • DKT International logo

    Brand Manager - OTC

    DKT InternationalLagos, Nigeria11 October, 2023

    Nigeria is Africa’s most populous country and the 7th most populous country in the world with over 175 million people. Nigeria has continued to grow, ...

    Onsite
  • Walex Biz Nigeria Limited logo

    Female Digital Marketers

    Walex Biz Nigeria Lim..Abuja, Nigeria11 October, 2023

    Walex Biz Nigeria Limited is a full-spectrum software solutions company based in Abuja, Nigeria. We deliver solutions as a software development company to both ...

    Onsite
  • Elonatech Nigeria Limited logo

    Graphic Designer & Digital Marketer

    Elonatech Nigeria Lim..Lagos, Nigeria11 October, 2023

    Elonatech Nigeria Limited is a diversified company in pursuit of excellence in ‘IT’. Our company's logistical services are designed for the ...

    Onsite
  • Technify Incubator logo

    Digital Marketing Intern

    Technify IncubatorLagos, Nigeria11 October, 2023

    We build out technologies to improve business processes end to end and optimize workflow.We are looking for a talented Digital marketing Intern to administer ...

    Onsite
  • Ai Multimedia Academy logo

    Cinematography Part-Time Instructor

    Ai Multimedia AcademyLagos, Nigeria10 October, 2023

    Ai Multimedia Academy was established to provide technical training in the area of multimedia, cinematography & digital skills.Description As a ...

  • Choice Dental logo

    Digital Executive Assistant

    Choice DentalLagos, Nigeria10 October, 2023

    We are a team of dentists, hygienists and nurses.Essential Responsibilities Monitor referrals and give biweekly reports to the Managing Dentist. Ensure gifts ...

  • Sujimoto Construction Limited logo

    Digital Marketing Manager

    Sujimoto Construction..Lagos, Nigeria10 October, 2023

    ijibomi Ogundele, Chief Executive Officer of Sujimoto Construction Limited, a real estate development firm, is the man to watch out for as far as the ...

  • Efficacy Construction Company logo

    Web Developer / Digital Marketer

    Efficacy Construction..Lagos, Nigeria10 October, 2023

    Efficacy Homes Limited was incorporated as a limited liability company with RC 765581 in August 2008 to carryout professional and corporate business in Real ...

  • Fadac Resources logo

    Content Marketing Executive

    Fadac ResourcesLagos, Nigeria10 October, 2023

    Proven methodology, profound impact, and sustainable results. These are the component that makes our company unique. At Fadac Resources we provide businesses ...

What is digital marketing? 

Digital marketing is the promotion of a brand or business online to attract customers using digital communications and channels like the Internet or social media. It is any form of marketing that involves the use of electronic devices to support a customer’s journey. It is also known as online marketing and can be done through search engines, websites, social media, email, mobile apps, text messaging, or web-based advertising. 

Digital marketing actually takes the same principles as traditional or offline marketing. It considers the customer’s journey and preferences. The difference is that it happens in a digital space. 

Uses of digital marketing 

  1. Digital marketing allows you to give your business a global reach and opens you up to a new market.

  2. A properly planned and well-targeted digital marketing campaign can reach the right customers at a much lower cost than traditional marketing methods.

  3. It allows you to have a personalized plan and interaction with your customers through websites, emails, etc. 

  4. With digital marketing, converting leads to customers is a lot easier. A customer may only be a click away from purchasing from a business with a website. 

  5. Digital marketing lets you create engaging campaigns using content marketing tactics. This content (images, videos, articles) can gain social currency - being passed from user to user and becoming viral. 

Types of Digital Marketing 

Search Engine Optimization/Marketing (SEO/SEM) 

The goal of SEO/SEM is to get a business to rank higher in Google search results, ultimately increasing search engine traffic to the business’s website. To accomplish this, SEO marketers research words and phrases consumers are using to search for information online and use those terms in their own content.

Social Media Marketing

Social media marketing is the art of using social media platforms as a digital marketing channel to reach connect with customers and generate leads. You can create a profile for your business on any social media platform like Instagram, Facebook, Twitter, Tiktok, etc., and create posts to advertise new products, sales, or freshly published content, and ads can be bought to reach out to a new audience.

Content Marketing 

Content marketing uses storytelling and information sharing to increase brand awareness. Ultimately, the goal is to have readers take action toward becoming a customer, such as requesting more information, signing up for an email list or making a purchase. “Content” can refer to blog posts, resources like white papers and e-books, digital videos, podcasts and much more. 

Email Marketing 

Email marketing is about creating personalised emails for clients to increase their customer base. It involves leveraging content, developing email lists, and creating newsletters and promotional copy content to keep customers engaged and also create more brand awareness.

Chatbox Marketing 

This is a form of digital marketing that involves utilizing chatbots for customer interactions on websites, social media, and messaging apps. The goal is to assist with customer inquiries, provide information, and guide users through the sales funnel.

Mobile Marketing 

This digital marketing type is focused on reaching your target audience on their smartphone or tablet. Mobile marketing reaches people through text messages, social media, websites, email and mobile applications. Marketers can tailor offers or special content to a geographic location or time, such as when a customer walks into a store or enters an event.

Other forms of digital marketing include:

  • Audio marketing 

  • Pay-per-click advertising 

  • Video Marketing 

  • Affiliate marketing 

Skills required in digital marketing

There are so many in-demand digital marketing skills needed for a digital marketer. Some of them are: 

  • SEO/SEM 

  • Email marketing skills 

  • Content marketing 

  • A/B Testing 

  • Marketing Analytics 

  • Copywriting 

  • Data visualization 

  • Research skills

  • Design skills 

  • Video creation and editing 

  • Conversion Rate Optimization 

How do I become a digital marketer?

  1. Assess Your Current Skill Set: To begin the process of becoming a digital marketer, you must assess your skill set and identify the skill gaps you have. This will help you know what skills to go for and learn.

  2. Take online courses: Online educational courses can give you an opportunity to enhance your current skills, expand your knowledge of digital media and potentially find new interests in other aspects of digital marketing.

  3. Self-study: As an alternative to more traditional educational routes, you can build their skill sets in a less formal learning setting. This involves studying recommended reading material, listening to podcasts of respected marketers, following digital marketing blogs and social media channels of marketing experts, and watching educational videos. 

  4. Internships/Volunteering: To build the skills you need to launch a digital marketing career, you can volunteer for an organization or take up an internship. This will help you learn what you need to know about digital marketing and increase your experience.