datatrota
Signup Login
Home Jobs Blog

Digital Marketer Jobs in Nigeria

View Digital Marketer jobs on TechTalentZone
  • Kaplo Africa logo

    Sales & Digital Marketer

    Kaplo AfricaAbuja, Nigeria05 September

    Kaplo is Africa's most innovative Human Resource & Business Support Solutions provider, serving clients with cutting-edge business advisory and human ...

    Onsite
  • Biz Afric Solutions logo

    Digital Marketer

    Biz Afric SolutionsLagos, Nigeria02 September

    Salary: 110,000-120,000 / Month Job Overview: We are seeking a talented and passionate Digital Marketer to join our dynamic team. As a Digital Marketer, ...

    Remote
  • Biz Afric Solutions logo

    Digital Marketer

    Biz Afric SolutionsNigeria02 September

    Job Overview We are seeking a talented and passionate Digital Marketer to join our dynamic team. As a Digital Marketer, you will play a crucial role in ...

    Remote
  • Ngage Media Global logo

    Digital Marketer

    Ngage Media GlobalAbuja, Nigeria02 September

    A purpose-led, impact-driven integrated marketing communications firm based in Nigeria, working at the intersection of media, advocacy, and brand storytelling. ...

    Onsite
  • Yemsays Properties and Investments Limited logo

    Digital Marketer

    Yemsays Properties an..Lagos, Nigeria01 September

    Yemsays Properties and Investment Limited is a leading real estate firm based in Lagos, Nigeria, specializing in property development, investment, and ...

    Onsite
  • May Publishing Ltd logo

    Digital Marketer

    May Publishing LtdLagos, Nigeria30 August

    May Media is a subsidiary of May Publishing Ltd. A research, knowledge management, and publishing firm in the development of high standards in literacy and ...

    Onsite
  • Unified Payment Services Limited logo

    Digital Marketer

    Unified Payment Servi..Abia, Nigeria29 August

    We are seeking a results-oriented Digital Marketing Professional with at least 5 years of proven experience in building successful campaigns. The ideal ...

    Remote
  • Pawnshop by Bluradish logo

    Junior Digital Marketer

    Pawnshop by BluradishLagos, Nigeria29 August

    At Pawnshop by Bluradish we are more than just a luxury pawnshop; we are the embodiment of innovation and accessibility. We understand the importance of quick, ...

    Onsite
  • Risk Control Services Nigeria Limited logo

    Social Media / Digital Marketer

    Risk Control Services..Lagos, Nigeria29 August

    Risk Control Services is a leading Nigerian company providing multinational and local companies with customized security solutions and consulting services. The ...

    Onsite
  • Grace Moni Limited logo

    Digital Marketer / Social Media Manager

    Grace Moni LimitedLagos, Nigeria28 August

    Grace Moni Limited is a financial services provider at the nexus of technology and professional financial services in Africa. We were birthed to address a gap ...

    Onsite
  • Proforce Limited logo

    Digital Marketer

    Proforce LimitedOgun, Nigeria26 August

    PROFORCE LIMITED was incorporated in 2008 as a total defence solution provider specializing in armoured vehicles and personal protection. The company’s ...

    Onsite
  • Prixair logo

    Content Creator / Digital Marketer

    PrixairAbuja, Nigeria26 August

    Prixair comprises of Prixair Hotels, Prixair Catering, Prixair Properties, Prixair Studio and Flames Restaurant. We are the leading hospitality company, ...

    Onsite
  • Oaks Intelligence logo

    Digital Marketer

    Oaks IntelligenceLagos, Nigeria25 August

    Oaks Intelligence Limited is a leading data and software company dedicated to developing bespoke web, mobile, and desktop applications. We specialize in ...

    Remote
  • FoliXx Hospitality logo

    Digital Marketer

    FoliXx HospitalityLagos, Nigeria25 August

    FoliXx Hospitality is an organization whose grand purpose is to achieve global relevance among leaders in the hospitality guild, by unparalleled culture and ...

    Onsite
  • ProductHeights Consulting logo

    Content Creator / Digital Marketer

    ProductHeights Consul..Lagos, Nigeria21 August

    Key Responsibilities Develop engaging written, visual, and video content across social media, blogs, newsletters, and campaigns. Manage and grow the ...

    Onsite
  • Global Profilers logo

    Digital Marketer / Graphic Designer

    Global ProfilersLagos, Nigeria21 August

    GlobalProfilers provide a wide range of recruitment and selection services to companies in Africa. We recruit across wide range of sectors and professions in ...

    Onsite

Who is a digital marketer?

Digital marketing is the promotion of a brand or business online to attract customers using digital communications and channels like the Internet or social media. It is any form of marketing that involves the use of electronic devices to support a customer’s journey.

It is also known as online marketing and can take any of these forms:

  • Search engines

  • Websites

  • Social media

  • Email

  • Mobile apps

  • Text messaging

  • Web-based advertising

What does a digital marketer do?

  • Develop marketing strategies that align with the organization's business goals • Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising

  • Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)

  • Conduct market research and analyze trends to identify new opportunities and improve campaign performance

  • Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience

  • Stay up-to-date with emerging digital marketing trends and technologies

What skills does a digital marketer need?

  1. Digital Strategy Development: Ability to create comprehensive digital marketing strategies aligned with business goals, considering target audience, competitive analysis, and available resources.

  2. Content Creation and Marketing: Proficiency in creating various types of content, including blog posts, social media updates, videos, infographics, and more. Understanding how to tailor content to different platforms and audiences is crucial.

  3. Search Engine Optimization (SEO): Knowledge of SEO principles, including keyword research, on-page optimization, link building, and staying up-to-date with search engine algorithm changes.

  4. Social Media Management: Expertise in managing social media platforms, including content planning, scheduling, engagement, and paid advertising. Understanding the nuances of different social media channels is important.

  5. Pay-Per-Click (PPC) Advertising: Proficiency in setting up and managing PPC campaigns on platforms like Google Ads and social media. Skill in keyword selection, ad copywriting, budget management, and optimization.

  6. Data Analysis and Interpretation: Strong analytical skills to gather data from various sources (website analytics, social media insights, etc.) and translate it into actionable insights for optimizing campaigns.

  7. Marketing Automation Tools: Familiarity with marketing automation platforms for streamlining repetitive tasks, lead nurturing, and customer relationship management.

  8. Conversion Rate Optimization: Understanding of CRO principles to optimize landing pages, user journeys, and conversion funnels for better campaign performance.

  9. Digital Advertising Platforms: Proficiency in using various digital advertising platforms, including Facebook Ads, Instagram Ads, Google Ads, LinkedIn Ads, and more.

  10. Analytics and Reporting: Ability to create comprehensive and clear reports showcasing the performance of marketing campaigns and strategies to stakeholders.

  11. Creative Design Basics: Basic design skills to create or modify visuals for social media posts, ads, and other digital content.

  12. Basic HTML and Website Management: Understanding of HTML and the ability to make simple website updates, troubleshoot issues, and work collaboratively with web developers.

  13. Understanding of UX/UI: Familiarity with user experience (UX) and user interface (UI) principles to create user-friendly and visually appealing digital assets.

  14. Project Management: The ability to manage multiple campaigns, tasks, and deadlines efficiently while maintaining attention to detail.

  15. A/B Testing: Knowledge of A/B testing principles to conduct experiments and optimize campaign elements for better performance.

  16. Customer-Centric Mindset: Understanding customer behaviour, needs, and preferences to tailor marketing strategies that resonate with the target audience.