KRYSTAL DIGITAL SOLUTIONS Limited is a fast growing Information and Communications Technology (ICT) company, which specializes in the development, research, ...
Alan & Grant, is a Human Resources and Business Advisory firm. By combining creative and strategic minds, we co-create relevant and impactful solutions to ...
LEADROITT REALTY LIMITED is a cutting edge real estate company with experience and expertise in designing, developing and managing homes and ...
…as a foremost consulting firm which stands out in areas of professionalism. We have a proven track record delivering excellent services to individuals and ...
To empower our Clients with dynamic solutions that ignite growth, captivate audiences, and deliver exceptional results.Job Summary: Join our fast-paced team ...
TDL is a well established full service Internet provider. We offer the best managed dedicated server solutions available combined with unbeatable support and ...
JV Management Consulting is a leading indigenous Human Resource Management consulting firm with competent and great experience in Policy design, Recruiting, ...
Serava Holdings is a diversified African-led business group with operations across Nigeria, Ghana, and the United Kingdom. Founded on the pillars of ...
Bayit Properties Investment Ltd is an indigenous real estate & properties development company with the main objective of making homes & properties available to ...
Beaumont Luxe Interiors is a group of companies that is into various business activities (i.e Real Estate, Interior Designing, Supermarkets, Fashion).Job ...
Greywood Hotels & Apartments is situated in a serene and well-secured environment. We pride ourselves in providing clean and comfortable accommodation to all ...
Description Are you creative, data-driven, and passionate about digital media? A leading radio media brand is looking for a Digital Marketer to grow its ...
JV Management Consulting is a leading indigenous Human Resource Management consulting firm with competent and great experience in Policy design, Recruiting, ...
PROFORCE LIMITED was incorporated in 2008 as a total defence solution provider specializing in armoured vehicles and personal protection. The company’s ...
BSS Recruitment were established in Bedford in 1989 and since then have grown into a group of companies each of whom specialise in a different area of ...
Kayode Obembe & Co. Limited is a real estate firm incorporated and registered in Nigeria as a limited liability company.Key Responsibilities Develop and ...
Digital marketing is the promotion of a brand or business online to attract customers using digital communications and channels like the Internet or social media. It is any form of marketing that involves the use of electronic devices to support a customer’s journey.
It is also known as online marketing and can take any of these forms:
Search engines
Websites
Social media
Mobile apps
Text messaging
Web-based advertising
Develop marketing strategies that align with the organization's business goals • Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising
Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)
Conduct market research and analyze trends to identify new opportunities and improve campaign performance
Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience
Stay up-to-date with emerging digital marketing trends and technologies
Digital Strategy Development: Ability to create comprehensive digital marketing strategies aligned with business goals, considering target audience, competitive analysis, and available resources.
Content Creation and Marketing: Proficiency in creating various types of content, including blog posts, social media updates, videos, infographics, and more. Understanding how to tailor content to different platforms and audiences is crucial.
Search Engine Optimization (SEO): Knowledge of SEO principles, including keyword research, on-page optimization, link building, and staying up-to-date with search engine algorithm changes.
Social Media Management: Expertise in managing social media platforms, including content planning, scheduling, engagement, and paid advertising. Understanding the nuances of different social media channels is important.
Pay-Per-Click (PPC) Advertising: Proficiency in setting up and managing PPC campaigns on platforms like Google Ads and social media. Skill in keyword selection, ad copywriting, budget management, and optimization.
Data Analysis and Interpretation: Strong analytical skills to gather data from various sources (website analytics, social media insights, etc.) and translate it into actionable insights for optimizing campaigns.
Marketing Automation Tools: Familiarity with marketing automation platforms for streamlining repetitive tasks, lead nurturing, and customer relationship management.
Conversion Rate Optimization: Understanding of CRO principles to optimize landing pages, user journeys, and conversion funnels for better campaign performance.
Digital Advertising Platforms: Proficiency in using various digital advertising platforms, including Facebook Ads, Instagram Ads, Google Ads, LinkedIn Ads, and more.
Analytics and Reporting: Ability to create comprehensive and clear reports showcasing the performance of marketing campaigns and strategies to stakeholders.
Creative Design Basics: Basic design skills to create or modify visuals for social media posts, ads, and other digital content.
Basic HTML and Website Management: Understanding of HTML and the ability to make simple website updates, troubleshoot issues, and work collaboratively with web developers.
Understanding of UX/UI: Familiarity with user experience (UX) and user interface (UI) principles to create user-friendly and visually appealing digital assets.
Project Management: The ability to manage multiple campaigns, tasks, and deadlines efficiently while maintaining attention to detail.
A/B Testing: Knowledge of A/B testing principles to conduct experiments and optimize campaign elements for better performance.
Customer-Centric Mindset: Understanding customer behaviour, needs, and preferences to tailor marketing strategies that resonate with the target audience.
