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Digital Marketing Jobs in Abia

View Digital Marketing jobs in Abia below.

  • Unified Payment Services Limited logo

    Digital Marketer

    Unified Payment Servi..Abia, Nigeria29 August

    We are seeking a results-oriented Digital Marketing Professional with at least 5 years of proven experience in building successful campaigns. The ideal ...

    Remote
  • Fort Knox Group logo

    Internet Network Installer

    Fort Knox GroupEnugu, Anambra, Ebonyi, Abuja, Abia, Imo, Nigeria21 August

    Fort Knox Group is one of the most diversified security and financial outfits in West Africa with fixed based operation in Nigeria servicing security contracts ...

    Onsite
  • Aegle logo

    Digital Media Buyer (SEO, Meta, Google, TikTok Ads)?

    AegleLagos, Enugu, Anambra, Ebonyi, Abuja, Abia, Adamawa, Akwa Ibom, Bauchi, Bayelsa, Benue, Borno, Cross River, Delta, Edo, Ekiti, Gombe, Imo, Jigawa, Kaduna, Kano, Katsina, Kebbi, Kogi, Kwara, Niger, Ogun, Ondo, Osun, Oyo, Nasarawa, Plateau, Sokoto, Rivers, Taraba, Yobe, Zamfara, Other, Nigeria30 July

    We are Aegle, Africa�s leading health technology company, and we engineer the flow of standard healthcare solutions by integrating artificial intelligence ...

    Onsite
  • Vine City Church International logo

    Female Community, Fellowship & Outreach Officer

    Vine City Church Inte..Abia, Nigeria23 July

    Vine City Church International was incorporated in Nigeria in 2018 with Corporate Affairs Commission as a church and not-for-profit organization. Our clarion ...

    Onsite
  • Vastovers Group logo

    Socail Media Expert (Remotely)

    Vastovers GroupLagos, Enugu, Anambra, Ebonyi, Abuja, Abia, Adamawa, Akwa Ibom, Bauchi, Bayelsa, Benue, Borno, Cross River, Delta, Edo, Ekiti, Gombe, Imo, Jigawa, Kaduna, Kano, Katsina, Kebbi, Kogi, Kwara, Niger, Ogun, Ondo, Osun, Oyo, Nasarawa, Plateau, Sokoto, Rivers, Taraba, Yobe, Zamfara, Other, Nigeria15 July

    Vastovers Stemordz Ltd is best-in-class Access Channel, a Distribution Hub for Drugs and Allied Products in Nigeria, Africa and beyond. We are registered under ...

    Remote
  • CapitalSage Technology Limited logo

    Brand Activation Specialist

    CapitalSage Technolog..Lagos, Anambra, Abia, Adamawa, Delta, Edo, Kano, Ogun, Ondo, Oyo, Rivers, Nigeria02 June

    Located in the most populous country in the most diverse continent, we have come to realise that conventional financial institutions are handicapped in ...

    Onsite
  • LAJ Aquaculture & Farmacology logo

    Media & Marketing Lead

    LAJ Aquaculture & Far..Abia, Nigeria21 April

    LAJ-AQUACULTURE & FARMACOLOGY is a dynamic agricultural and aquaculture-focused organisation dedicated to advancing sustainable farming practices and ...

    Hybrid
  • E-Clinic & Diagnostic logo

    IT/Digital Media Manager

    E-Clinic & DiagnosticAbia, Nigeria19 March

    E-Clinic & Diagnostic Limited is a premier healthcare provider based in Abuja, Nigeria, specializing in diagnostic services and clinical care. Established with ...

    Onsite
  • Zubara Global Services logo

    Social Media Manager (Intern)

    Zubara Global Service..Abia, Nigeria21 January

    Zubara Global Services is dedicated to fostering sustainable agribusiness in Nigeria and ensuring it's long-term growth. Our primary focus is on providing ...

    Onsite
  • Nnabueze Tiles Nigeria Ltd logo

    Web Content Manager

    Nnabueze Tiles Nigeri..Abia, Nigeria16 December, 2024

    Tiles add distinct beauty and functionality to any room of the home, especially your most lived-in spaces. With a lot of products to choose from, including ...

    Onsite
  • RedCloud Technology logo

    Brand Account Lead - Abia, Anambra & Edo

    RedCloud TechnologyAnambra, Abia, Edo, Nigeria12 November, 2024

    We believe that our technology can universally change the way in which financial services are distributed and accessed by the new digital economy RedCloud is a ...

    Onsite
  • IDMANN Institute logo

    Computer - Aided Design (CAD, 2D & 3D Modeling) & Digital Animation Instructor

    IDMANN InstituteAbia, Nigeria03 September, 2024

    The IDMANN Institute provides tertiary education. The Institute operates two colleges and one school-the College of General Studies, the College of Lifelong ...

    Onsite
  • SOSO CARE logo

    Digital Sales - Port Harcourt / Umuahia

    SOSO CAREAbia, Rivers, Nigeria20 August, 2024

    SOSO CARE is a low-cost health insurance that aims to enable millions of Nigerians to access care across over 1000 hospitals nationwide. People can pay cash or ...

    Onsite
  • Blume Nigeria Limited logo

    Digital Marketing Manager

    Blume Nigeria LimitedLagos, Abia, Delta, Kaduna, Kano, Ogun, Ondo, Osun, Oyo, Nigeria30 July, 2024

    Blume Nigeria Limited is a privately owned international trading and distribution company. Our management has many years experience in the fields of ...

    Onsite
  • Nedis Co. Limited logo

    Marketing Executive/Digital Marketer

    Nedis Co. LimitedLagos, Abuja, Abia, Edo, Rivers, Nigeria28 June, 2024

    With over 30 years of experience, we are one of Europe’s market leaders in consumer electronics and accessories. As branded wholesaler, we carry nine own ...

    Onsite
  • MyJobMag Limited logo

    Content Curator and Social Media Executive (Remote)

    MyJobMag LimitedLagos, Enugu, Anambra, Ebonyi, Abuja, Abia, Akwa Ibom, Cross River, Delta, Edo, Ekiti, Imo, Ogun, Ondo, Osun, Oyo, Nasarawa, Rivers, Nigeria08 March, 2024

    MyJobMag's goal is to solve the fundamental employment challenge in Africa which cuts across employer-employee quality and discovery. From internship ...

    Remote

What is digital marketing? 

Digital marketing is the promotion of a brand or business online to attract customers using digital communications and channels like the Internet or social media. It is any form of marketing that involves the use of electronic devices to support a customer’s journey. It is also known as online marketing and can be done through search engines, websites, social media, email, mobile apps, text messaging, or web-based advertising. 

Digital marketing actually takes the same principles as traditional or offline marketing. It considers the customer’s journey and preferences. The difference is that it happens in a digital space. 

Uses of digital marketing 

  1. Digital marketing allows you to give your business a global reach and opens you up to a new market.

  2. A properly planned and well-targeted digital marketing campaign can reach the right customers at a much lower cost than traditional marketing methods.

  3. It allows you to have a personalized plan and interaction with your customers through websites, emails, etc. 

  4. With digital marketing, converting leads to customers is a lot easier. A customer may only be a click away from purchasing from a business with a website. 

  5. Digital marketing lets you create engaging campaigns using content marketing tactics. This content (images, videos, articles) can gain social currency - being passed from user to user and becoming viral. 

Types of Digital Marketing 

Search Engine Optimization/Marketing (SEO/SEM) 

The goal of SEO/SEM is to get a business to rank higher in Google search results, ultimately increasing search engine traffic to the business’s website. To accomplish this, SEO marketers research words and phrases consumers are using to search for information online and use those terms in their own content.

Social Media Marketing

Social media marketing is the art of using social media platforms as a digital marketing channel to reach connect with customers and generate leads. You can create a profile for your business on any social media platform like Instagram, Facebook, Twitter, Tiktok, etc., and create posts to advertise new products, sales, or freshly published content, and ads can be bought to reach out to a new audience.

Content Marketing 

Content marketing uses storytelling and information sharing to increase brand awareness. Ultimately, the goal is to have readers take action toward becoming a customer, such as requesting more information, signing up for an email list or making a purchase. “Content” can refer to blog posts, resources like white papers and e-books, digital videos, podcasts and much more. 

Email Marketing 

Email marketing is about creating personalised emails for clients to increase their customer base. It involves leveraging content, developing email lists, and creating newsletters and promotional copy content to keep customers engaged and also create more brand awareness.

Chatbox Marketing 

This is a form of digital marketing that involves utilizing chatbots for customer interactions on websites, social media, and messaging apps. The goal is to assist with customer inquiries, provide information, and guide users through the sales funnel.

Mobile Marketing 

This digital marketing type is focused on reaching your target audience on their smartphone or tablet. Mobile marketing reaches people through text messages, social media, websites, email and mobile applications. Marketers can tailor offers or special content to a geographic location or time, such as when a customer walks into a store or enters an event.

Other forms of digital marketing include:

  • Audio marketing 

  • Pay-per-click advertising 

  • Video Marketing 

  • Affiliate marketing 

Skills required in digital marketing

There are so many in-demand digital marketing skills needed for a digital marketer. Some of them are: 

  • SEO/SEM 

  • Email marketing skills 

  • Content marketing 

  • A/B Testing 

  • Marketing Analytics 

  • Copywriting 

  • Data visualization 

  • Research skills

  • Design skills 

  • Video creation and editing 

  • Conversion Rate Optimization 

How do I become a digital marketer?

  1. Assess Your Current Skill Set: To begin the process of becoming a digital marketer, you must assess your skill set and identify the skill gaps you have. This will help you know what skills to go for and learn.

  2. Take online courses: Online educational courses can give you an opportunity to enhance your current skills, expand your knowledge of digital media and potentially find new interests in other aspects of digital marketing.

  3. Self-study: As an alternative to more traditional educational routes, you can build their skill sets in a less formal learning setting. This involves studying recommended reading material, listening to podcasts of respected marketers, following digital marketing blogs and social media channels of marketing experts, and watching educational videos. 

  4. Internships/Volunteering: To build the skills you need to launch a digital marketing career, you can volunteer for an organization or take up an internship. This will help you learn what you need to know about digital marketing and increase your experience.